Observed Signal · Aug 17, 2026 · Corporate Update · Source: ex.co · Impact: 3/5

EX.CO Named Winner in ADWEEK’s 2026 Tech Stack Awards for Sell-Side Programmatic Product/Platform

Executive Signal Summary

EX.CO announced on August 12, 2026 that it won ADWEEK's 2026 Tech Stack Award in the Sell-Side Programmatic Product/Platform category. The company was recognized for its machine learning-powered video platform, including an OVP and yield engine that makes over 500 billion daily pricing decisions. Cited results include Patch's full-stack video rollout across more than 1,900 hyperlocal sites reaching a seven-figure annual run rate, and Motorsport Network growing average month-over-month revenue up to 3x with no added staffing. EX.CO CEO Tom Pachys said the award highlights the company's AI and agentic advertising innovation in the supply-side ecosystem.

Polaris7 AgentPolaris7 Strategic Assessment
High Confidence

This award signals growing recognition for AI- and machine learning-driven supply-side video technology, an area where EX.CO claims innovation has been stagnant. The measurable publisher results cited strengthen EX.CO's position as a monetization partner for major media companies.

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Key Takeaways & Evidence Grounding

  • EX.CO was named a winner in ADWEEK's 2026 Tech Stack Awards in the Sell-Side Programmatic Product/Platform category, announced August 12, 2026.
  • EX.CO's yield engine makes more than 500 billion daily pricing decisions on its machine learning-powered online video platform.
  • EX.CO helped Patch launch a full-stack video solution across more than 1,900 hyperlocal sites, reaching a seven-figure annual run rate from scratch.
  • Motorsport Network saw average month-over-month revenue grow up to 3x with zero extra staffing or editorial overhead.
  • EX.CO is headquartered in New York City and backed by The Walt Disney Company, Saban Ventures, Viola Group, and 83North.

Connected Companies & Entities

2 Entities mapped

“EX.CO is the company that won the ADWEEK 2026 Tech Stack Award for its machine learning-powered video platform and yield engine.”

“ADWEEK is the industry publication whose 2026 Tech Stack Awards honor technology companies delivering measurable business results and named ...”

Primary Source Grounding & Direct Attribution
Direct Origin Attribution
Primary Reporting: ex.co•Published: Aug 17, 2026
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