Observed Signal · Aug 26, 2026 · Corporate Update · Source: StackAdapt · Impact: 3/5
StackAdapt wins gold at Marketech Advertising Awards for AdTech Team of the Year
StackAdapt, the AI-powered advertising and orchestration platform, won gold in the AdTech Team of the Year category at the 2026 MARKETECH APAC Advertising Awards, announced on August 26, 2026 in Singapore. The award recognized StackAdapt's regional team and its work on a Grand Hyatt Asia Pacific campaign, which delivered a 43% increase in brand consideration across South Korea, India, and Hong Kong. The company says it is on track to grow 39% year over year in the APAC region.
This award validates StackAdapt's growing APAC presence and highlights the measurable impact of its AI-powered travel targeting strategy, evidenced by a 43% lift in brand consideration for Grand Hyatt. It signals increasing competitive momentum for AI-driven programmatic platforms in the Asia-Pacific advertising market.
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Key Takeaways & Evidence Grounding
- StackAdapt won gold in the AdTech Team of the Year category at the 2026 MARKETECH APAC Advertising Awards on August 26, 2026 in Singapore.
- StackAdapt is on track to grow 39% year over year in the APAC region.
- The winning entry featured work for Hyatt Asia Pacific's Grand Hyatt brand campaign, targeting South Korea, India, and Hong Kong.
- The campaign delivered a 43% increase in brand consideration, plus stronger website visits, increased booking intent, and a halo effect on physical hotel visits.
- Over the past year, StackAdapt hosted Conversion events in Sydney and Singapore and partnered with IAB Southeast Asia on a regional Measurement Framework.
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