Observed Signal · Sep 22, 2026 · Corporate Update · Source: Axis · Impact: 5/5
Axis's Anastasia Skliarenko Shortlisted for ExchangeWire's Ad Tech Rising Star 2026
Axis announced that Anastasia Skliarenko, Director of Growth, has been shortlisted for the Ad Tech Rising Star award at The Wires Awards 2026. The award recognizes emerging AdTech leaders, and winners will be announced at a ceremony on 12 November 2026 at One Marylebone in London. Skliarenko has progressed from Partnership Manager to Director of Growth at Axis and is credited with scaling the company's global partner ecosystem.
The shortlisting highlights Axis's executive talent and growth strategy in programmatic advertising, reinforcing its visibility in the AdTech ecosystem ahead of a major industry awards ceremony.
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Key Takeaways & Evidence Grounding
- Anastasia Skliarenko, Director of Growth at Axis, was shortlisted for the Ad Tech Rising Star award at The Wires Awards 2026.
- The winners will be announced at a ceremony on 12 November 2026 at One Marylebone in London.
- Skliarenko progressed from Partnership Manager to Head of Partnerships to Director of Growth since joining Axis.
- She played a central role in scaling Axis's global partner ecosystem and transforming partnerships into a core growth engine.
- The press release was published on 22 September 2026.
Connected Companies & Entities
“An award-winning AdTech company specializing in in-app, web, and CTV advertising, with a programmatic platform for publishers, advertisers, ...”
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As CTV matures, the industry faces challenges of convoluted supply paths. Anastasia Skliarenko, Director of Growth at Axis, argues that adding more monetization partners does not automatically increase value. The article emphasizes the importance of supply-path transparency, quality over scale, and the need to simplify routes to inventory. It warns against duplicated routes, latency, and infrastructure costs, advocating for curation over packaging. Publishers are encouraged to regularly review integrations, while buyers should demand visibility into sources. The piece highlights the importance of sellers.json and ads.txt compliance, brand safety, and GDPR. Ultimately, the goal is a stable, efficient supply chain where both buyers and publishers make deliberate decisions, ensuring quality supply and delivery.
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Axis's Anastasia Skliarenko Shortlisted for ExchangeWire's Ad Tech Rising Star 2026; Ann Tarasewicz Named 2026 AdExchanger Top Women in Media & Ad Tech Honoree
Axis announced that Anastasia Skliarenko, Director of Growth, has been shortlisted for the Ad Tech Rising Star award at The Wires Awards 2026. The nomination recognizes her rapid progression from Partnership Manager to Head of Partnerships to Director of Growth, and her role in scaling Axis's global partner ecosystem. Winners will be announced at a ceremony on 12 November 2026 at One Marylebone in London.
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