AX

Axis

Programmatic SSP for publisher monetisation across web, app, CTV and DOOH.

Available information varies by company and source.

Profile record updated:

Company facts

Official name
Axis Corp LTD
Entity type
COMPANY
Founded
2021
Headquarters
Suite 7057 128 Aldersgate Street, Barbican, London, England, EC1A 4AE
Company size
10–49
Market role
AdTech Vendor
Official website
axis-marketplace.com

What Axis does

Axis provides publisher monetisation infrastructure as a proprietary programmatic platform. It creates value by connecting publishers and app developers to demand sources, optimising bid dynamics and yield, and supplying reporting and traffic quality controls. Commercially, it functions as an AdTech marketplace and SSP rather than a pure software seat-licensing business, earning revenue from transaction activity on the platform.

Category differentiation

This Axis is a UK programmatic advertising and SSP business, not a generic consulting, analytics or software company using the same name. It is positioned on the publisher monetisation side of AdTech rather than as a DSP for advertisers.

Strategic context

AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.

Axis is a UK-based AdTech company operating a proprietary programmatic marketplace and supply-side platform for publishers, app developers and ad operations teams. Its platform is designed to help supply-side customers monetise inventory across web, in-app, CTV and DOOH through direct demand integrations, yield optimisation, reporting and traffic quality controls. The company makes money primarily through marketplace economics rather than fixed enterprise licensing, taking a percentage of media spend or publisher revenue and layering in usage-based charges tied to request volume. Its customers are businesses on the sell side of advertising, not end consumers, and its core value proposition is improved fill, revenue optimisation and simplified access to demand partners.

Company news briefing

Briefing updated:

Axis has recently garnered industry recognition through leadership and talent acknowledgements within the ad tech sector. Ann Tarasewicz was named a 2026 AdExchanger Top Women in Media & Ad Tech honoree, while Anastasia Skliarenko was shortlisted for ExchangeWire's Ad Tech Rising Star 2026 award.

Business model & monetisation

Axis uses a hybrid monetisation model centred on marketplace take-rates and usage-based pricing. The primary mechanism is a percentage of advertising spend or publisher revenue flowing through the platform, consistent with SSP economics. The company also references low per-request charges beyond traffic thresholds, indicating an additional variable usage component rather than a purely fixed SaaS subscription model.

SSP marketplace take-rate on monetised inventory
Percentage Take-Rate
Request-volume based platform charges
Pay-per-Use
Potential managed onboarding or implementation support
Service Fee

Products & capabilities

No products with linked sources are available in this view.

Programmatic stack & registry data

Registry entries and observed technical data do not establish certification, legal compliance or actual usage.

Axis Corp LTD

IAB vendor record: 1197

Cookies declared
Yes
Non-cookie access declared
No
Declared purpose IDs
1, 2, 3, 4, 7
Declared feature IDs
1, 3
Declared special purpose IDs
2, 3
Indexed sellers.json entries
2,399 · axis-marketplace.com

Products & market categories

Recent recorded signals

Dates refer to the source publication. Older entries are historical context, not evidence of a new event.

Explore company relationships

Questions about Axis

What is Axis?

Axis is a UK-based programmatic advertising platform focused on publisher monetisation through an SSP and related yield optimisation tools.

Who uses Axis?

Its users are digital publishers, app developers and ad operations teams that want to monetise inventory across programmatic channels.

How does Axis make money?

Axis appears to earn revenue mainly through a percentage take-rate on monetised advertising activity, with additional usage-based charges tied to request volume.

Sources & coverage

This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.

13 publicly documented primary sources and citations linked across the market graph.

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