Observed Signal · Mar 18, 2026 · Hiring · Source: https://martechseries.com/feed/ · Impact: 2/5 · Sentiment: Positive
MorningAI Hires CPG Expert Tina Wung as Growth Chief
MorningAI, an AI platform purpose-built for brand teams, appointed Tina Wung as Chief Growth Officer. Wung will lead go-to-market strategy, customer growth and strategic partnerships as MorningAI scales its application-layer AI for brands. Wung brings over 20 years of brand and CPG experience with roles at Kraft Foods, Mondelez International, MillerCoors and Anheuser-Busch InBev, including work in AB InBev’s digital center of excellence. MorningAI, founded by Chris Curtis, positions its platform to consolidate brand intelligence (BrandDNA, CustomerDNA, ProductDNA) and support creative briefing, content generation, campaign planning, competitive intelligence and retail sell-in from a single product.
Notable hire for a brand-focused AI MarTech vendor signals go-to-market scaling and potential accelerated adoption among brand teams, but it is not industry-shifting.
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Key Takeaways & Evidence Grounding
- MorningAI appointed Tina Wung as Chief Growth Officer.
- Tina Wung has over 20 years of experience at Kraft Foods, Mondelez International, MillerCoors and Anheuser-Busch InBev.
- MorningAI is an AI platform built specifically for brands and was founded by Chris Curtis.
- MorningAI captures BrandDNA, CustomerDNA and ProductDNA to power creative briefing, content generation, campaign planning, competitive intelligence and retail sell-in.
Connected Companies & Entities
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Related Market Signals & Shifts
Recent verified developments and strategic activity across this market segment.
GrowthLoop Appoints Anthony Rotio and Tameem Iftikhar Co‑CEOs
GrowthLoop appointed co‑founders Anthony Rotio and Tameem Iftikhar as Co‑Chief Executive Officers, returning the company to a co‑founder-led leadership model. Rotio will focus on commercial distribution and partnerships while Iftikhar will lead product and AI innovation. The board said the change follows a January 2026 strategic investment from TJC, L.P. earmarked to accelerate distribution. GrowthLoop positions itself as an agentic AI marketing platform offering a composable CDP, an AI Studio, and a product category called the Compound Marketing Engine; it cites landmark enterprise partnerships with Costco, Albertsons and Ford. Chris O’Neill will remain on the board and David Joosten becomes Executive Chairman. The company expects the co‑CEO structure to pair commercial expansion with continued product and AI development across retail and lifecycle marketing solutions.
Brandtech Appoints Regional CEOs to Drive AI Innovation
Brandtech Group has appointed three regional chief executives—Lisa De Bonis for the U.K., Jeff Matisoff for North America, and Julie Hardy for France—to strengthen its leadership in key markets with an AI-forward focus. Lisa De Bonis joins from Huge, where she served as global CEO and chief experience and product officer, and previously held roles at Accenture Interactive. Jeff Matisoff, who joined Brandtech in 2021, previously served as global president of Eightbar (IBM’s dedicated agency) while at WPP and helped lead the acquisition and integration of digital marketing company Jellyfish, which manages more than $2 billion in billings. The hires are positioned to bolster Brandtech’s market leadership and AI capabilities in those regions.
fullthrottle.ai Appoints Sanghita Majumder as EVP of Customer Success
fullthrottle.ai, a provider of first-party data media solutions and AdTech operating systems, appointed Sanghita Majumder as Executive Vice President of Customer Success. Majumder brings 18 years of AdTech customer-success and client-services leadership from companies including Rocket Fuel, Samba TV, The Trade Desk and StackAdapt. She will lead fullthrottle.ai’s post‑sale organization across managed services and self‑service clients, partnering with revenue, product and operations teams to drive customer outcomes, retention and long‑term growth. The hire signals fullthrottle.ai’s continued investment in customer success capabilities as its unified platform adoption expands. (Published 2026-06-03)
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