Observed Signal · Jan 7, 2025 · Hiring · Source: CMSWire · Impact: 2/5 · Sentiment: Positive
Medallia Names Mark Bishof CEO, Adds 5 Qualtrics Execs
Medallia, a customer experience management software company, has appointed Mark Bishof as chairman and CEO, along with four other former Qualtrics executives. Bishof, formerly chief business officer at Qualtrics and CEO of Clarabridge, will lead Medallia's strategic shift towards AI-driven conversations and automation. The new team includes a chief strategy officer, CFO, chief transformation officer, and general counsel. This executive shakeup reflects confidence in the CX software market, projected to grow at a 23.9% CAGR through 2030. Both Medallia and Qualtrics are private companies, owned by Thoma Bravo and Silver Lake/CPP Investments respectively.
Major CX vendor Medallia undergoes executive shakeup with five former Qualtrics leaders, signaling strategic shift towards AI-driven CX, impacting the MarTech/CX vendor landscape.
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Key Takeaways & Evidence Grounding
- Mark Bishof appointed chairman and CEO of Medallia.
- Four other former Qualtrics/Clarabridge executives joined Medallia in senior roles.
- Bishof previously served as chief business officer at Qualtrics and CEO of Clarabridge.
- Medallia was acquired by Thoma Bravo for $6.4 billion in 2021.
- Qualtrics was acquired by Silver Lake and CPP Investments for $12.5 billion in 2023.
Connected Companies & Entities
6 Entities mapped“Medallia today added five former Qualtrics executives, most notably at the top: Mark Bishof is the new chairman and CEO of Medallia....”
“Bishof most recently served as strategic advisor and chief business officer of Qualtrics, following its 2021 acquisition of Clarabridge....”
“Thoma Bravo, a software investment firm, announced in July 2021 it had acquired Medallia for $6.4 billion....”
“Qualtrics, meanwhile, was sold by SAP as part of the company's $12.5 billion acquisition by Silver Lake and CPP Investments in March of 2023...”
“Qualtrics, meanwhile, was sold by SAP as part of the company's $12.5 billion acquisition by Silver Lake and CPP Investments in March of 2023...”
“SAP acquired Qualtrics in 2019 for $8 billion....”
Ontology Mapping & Concepts
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