Observed Signal · Aug 4, 2026 · Hiring · Source: Horizont · Impact: 1/5 · Sentiment: Neutral
Hiring Market: Mawave hires Head of Social & Creative from Omnicom
Munich-based social-led agency Mawave appointed a new Head of Social & Creative effective August 1, 2026. The new hire is a former Account Director at Omnicom Precision Marketing Germany and fills a role that had been vacant since January 2026. The position was previously held by Ornella Sonderegger, who earlier this year moved into Mawave's management. The announcement was published by Horizont on August 4, 2026.
Personnel hire at a Munich social-led agency; relevant to agency community but limited broader industry impact.
Key Takeaways & Evidence Grounding
- Mawave appointed a new Head of Social & Creative effective 2026-08-01.
- The new hire was previously an Account Director at Omnicom Precision Marketing Germany.
- The Head of Social & Creative role had been vacant since January 2026.
- Ornella Sonderegger relinquished the role after being promoted into Mawave's management earlier in 2026.
- The article was published on Horizont (dfv Mediengruppe) on 2026-08-04.
Connected Companies & Entities
3 Entities mappedMawave
Social-first performance and creator marketing agency for brands.
“Die Social-Lead-Agentur Mawave hat zum 1. August 2026 den seit Januar vakanten Posten des Head of Social & Creative neu besetzt....”
dfv Mediengruppe
B2B media group for specialist publishing, events and advertising.
“© dfv Mediengruppe...”
Omnicom
Global advertising holding company with media, commerce, PR and data capabilities.
“Wechsel von Omnicom: Mawave holt neuen Head of Social & Creative an Bord...”
Ontology Mapping & Concepts
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