Observed Signal · Sep 21, 2022 · Analysis · Source: CMSWire · Impact: 2/5 · Sentiment: Neutral
Low-Code/No-Code Platforms Reshape CX Design
This CMSWire article from September 2022 examines how low-code and no-code platforms are reshaping customer experience (CX) design by letting non-programmers in marketing, sales, and support build applications and automations. Experts from Intercom, Infragistics, and QLess highlight benefits such as faster time-to-market, direct empowerment of customer-facing staff, and the ability to prototype and user-test experiences before full development. The article cites a Gartner projection that 65% of applications will be built with low-code by 2024. It also outlines limitations, including platform constraints on advanced analytics, sophisticated workflows, and complex integrations, plus concerns about vendor lock-in. Digital product design platforms like Infragistics' Indigo.Design combine design tools with code generation to support CX improvements.
Editorial analysis of low-code/no-code for CX design with no specific company announcement or market-shifting event; useful context for MarTech/CX.
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Key Takeaways & Evidence Grounding
- Gartner projected that by 2024, 65% of all applications would be developed using low-code platforms.
- Intercom's VP of customer support stated that low-code/no-code lets customer support teams build automations without waiting for IT resources.
- Infragistics offers Indigo.Design, a platform integrating UI prototyping, design systems, user testing, app building, and code generation.
- QLess's CEO noted current low-code/no-code platforms limit sophisticated workflows, advanced analytics, and complex data integrations.
- The article was published on September 21, 2022.
Connected Companies & Entities
4 Entities mapped“Declan Ivory, VP of customer support at Intercom, an engagement OS provider, told CMSWire that low-code/no-code can put CX design in the han...”
“Adobe described Adobe XD as a powerful and easy-to-use vector-based experience design platform....”
“According to a Gartner report, by 2024, 65% of all applications will be developed using low-code platforms....”
“The article names Figma as a design tool that teams use before handing off to development....”
Ontology Mapping & Concepts
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