Observed Signal · May 29, 2025 · Technical Release · Source: OnlineMarketing.de · Impact: 2/5 · Sentiment: Neutral
LinkedIn Launches Public Job Library
LinkedIn has launched a publicly accessible Job Library, expanding its Ad Library to cover paid job advertisements. The new database collects all paid postings that ran on LinkedIn since April 2025 and keeps them available for one year after their expiry, enabling search by company, keywords, country, and time window. It displays additional information such as the employer name, paying advertisers, and data on target regions and reach (impressions). A special focus is on European postings, with extra details on where and which skills were targeted. The library also records ad visibility restrictions. In testing, keyword matching proved imperfect, for example the search term 'Theater' returned only neurologist and physiotherapist roles. LinkedIn notes the feature as part of a broader effort to improve transparency in digital recruitment and complements its 2023 Ad Library.
Public Job Library feature expanding transparency in recruiting on LinkedIn.
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Key Takeaways & Evidence Grounding
- LinkedIn launched a publicly accessible Job Library for paid postings.
- All paid job ads since April 2025 are visible and archived for one year after expiry.
- Library includes company name, paying advertisers, European targets, region/skill details, and impression data, expanding LinkedIn's Ad Library (launched in 2023) to job ads.
- Focus on European postings with data on target regions and required skills.
- Keyword matching was imperfect in testing, e.g., 'Theater' returned neurologist and physiotherapist roles.
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