Observed Signal · Nov 28, 2023 · Funding · Source: Trending Topics · Impact: 3/5 · Sentiment: Positive

Jentis Raises €11M Series A for First-Party Data Platform

Executive Signal Summary

Viennese scale-up Jentis has raised €11 million in a Series A funding round led by Bright Pixel Capital, with participation from co-investor 3TS Capital Partners and existing investor Pragmatech Ventures. Jentis provides a server-side tracking and data capture platform (DCP) that helps companies collect first-party data while maintaining GDPR compliance. The company reports strong demand from e-commerce, banking/finance, and media companies in the DACH region and the US. The new capital will support expansion into Northern Europe, Benelux, and the US. Jentis currently employs 45 people and serves over 100 customers. In 2022, it secured €3.3 million in seed funding. The platform runs on the Ionos Cloud in Germany and integrates with platforms such as Google, Meta, TikTok, and AdForm.

Polaris7 AgentPolaris7 Strategic Assessment
High Confidence

This Series A funding supports a growing privacy-compliant server-side tracking platform addressing first-party data collection needs ahead of the third-party cookie deprecation, relevant for the AdTech and MarTech ecosystem in Europe and the US.

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Key Takeaways & Evidence Grounding

  • Jentis raised €11 million in a Series A round led by Bright Pixel Capital.
  • 3TS Capital Partners joined as co-investor and Pragmatech Ventures participated as an existing investor.
  • Jentis operates a server-side tracking data capture platform (DCP) that preserves data ownership for clients.
  • The company plans to expand into Northern Europe, Benelux, and the US.
  • Jentis has 45 employees and more than 100 customers.

Connected Companies & Entities

8 Entities mapped

“The Viennese scale-up Jentis is raising €11 million for its server-side tracking solution....”

“The DCP is a fully managed service that runs in the Ionos Cloud in Germany....”

“Jentis is raising €11 million from lead investor Bright Pixel Capital (formerly Sonae IM), co-investor 3TS Capital Partners, and existing in...”

“Via connectors, existing platforms used to collect advertising data (Google, Meta, TikTok, Twitter/X, AdForm, etc.) can be connected – but i...”

“Via connectors, existing platforms used to collect advertising data (Google, Meta, TikTok, Twitter/X, AdForm, etc.) can be connected – but i...”

“Via connectors, existing platforms used to collect advertising data (Google, Meta, TikTok, Twitter/X, AdForm, etc.) can be connected – but i...”

“Via connectors, existing platforms used to collect advertising data (Google, Meta, TikTok, Twitter/X, AdForm, etc.) can be connected – but i...”

“However, it is not possible to bypass the App Tracking Transparency (opt-in query) introduced by Apple....”

Primary Source Grounding & Direct Attribution
Direct Origin Attribution
Primary Reporting: Trending Topics•Published: Nov 28, 2023
Original Coverage Title: “Jentis: Wiener Scale-up holt 11 Mio. Euro für die 1st-Party-Data-Ära”

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