Observed Signal · May 3, 2026 · Event · Source: persoenlich.com News · Impact: 1/5 · Sentiment: Neutral
Investigativ.ch Annual Conference Discusses Crisis Reporting
Investigativ.ch held its annual conference in Bern on 2026-05-03, attended by around 50 journalists. The programme included a keynote by Dennis Winter (SRF) urging greater cooperation with younger 'newsfluencers' to reach new audiences, a panel on the Crans-Montana fire featuring Ludovic Rocchi (RTS), Leo Eiholzer (NZZ am Sonntag) and Susan Boos (Swiss Press Council), workshops on handling confidential judiciary documents, sessions on the Epstein-Files presented by NZZ reporters Forrest Rogers and Eike Hoppmann, and a discussion with Al-Jazeera correspondent Youmna El Sayed about Gaza coverage and criticism of international reporting. The article was published on persoenlich.com on 2026-05-03.
A media/journalism conference with limited direct impact on the AdTech/MarTech industry; relevant to publishers and media reporting practices but not industry-shifting.
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Key Takeaways & Evidence Grounding
- Investigativ.ch held its annual conference in Bern on 2026-05-03 with about 50 journalists in attendance.
- Dennis Winter (journalist and format developer at SRF) delivered the keynote advocating cooperation with newsfluencers to reach younger audiences.
- A panel discussed the Crans-Montana fire with Ludovic Rocchi (RTS), Leo Eiholzer (NZZ am Sonntag) and Susan Boos (Swiss Press Council); two workshops addressed crisis reporting and handling confidential judicial documents.
- NZZ journalists Forrest Rogers and Eike Hoppmann presented their work on the Epstein-Files and identified links to Switzerland.
- Youmna El Sayed (Al-Jazeera) spoke about reporting from the Gaza war and critiqued international coverage.
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Newsroom Summit: Swiss Conference on Integrated Communication
A new Swiss conference called Newsroom Summit has been announced to bring corporate-newsroom practitioners together. Organisers — including Bern-based agency Newsroom Communication (co-founder and organiser Benjamin Blaser) and founding partners Axpo, BKW and SBB — say the summit responds to a lack of a dedicated industry meeting and aims to offer a mix of use cases, discussions, training and networking. The half-day event is scheduled for 21 October 2026 in Bern and will feature speakers such as newsroom thinker Christoph Moss (on cultural change) and Marie‑Christine Schindler (practical success factors). Organisers are finalising a university‑backed study of Swiss newsroom structures and position the summit as a practical exchange for German‑speaking markets. The article was published on 2026-05-11.
Investigativ.ch Elects Ferrara and Lippert as Co‑Presidents
Swiss investigative journalism network investigativ.ch elected Pasquale Ferrara and Lukas Lippert as co‑presidents at its member assembly in Bern on May 4, 2026. Nina Blaser, head of SRF Investigativ, was newly elected to the eight‑member volunteer board. Fiona Endres (co‑head SRF Investigativ) is leaving the board as she moves to a new SRF correspondent role in the UK this summer. The board also includes representatives from Öffentlichkeitsgesetz.ch, Blick, Tamedia, Bon à savoir, CH Media and 24 Heures. Ferrara and Lippert said they intend to strengthen and secure investigative journalism in Switzerland through new projects and sustained support for the association.
Founder Patrik Müller on 15th SwissMediaForum
The SwissMediaForum held its 15th edition in Lucerne with founder and co-programme director Patrik Müller reflecting on the event's history, highlights and challenges. Müller noted a post‑COVID attendance record, the 2016 merger with the long‑running Verlegerkongress, and security disruptions in 2015 that forced a venue change to a congress ship. This year's programme introduces a co‑moderation duo (Eveline Kobler and Benjamin Fisch) and features Klaus Schwab appearing publicly after his WEF departure. Müller emphasized Switzerland's diverse media landscape, long‑standing institutional sponsors (CH Media, NZZ, Ringier, SRG, TX Group and the Verlegerverband), and expressed hope that AI will aid rather than harm the industry.
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