Observed Signal · Jun 27, 2025 · Company Profile · Source: Tech.eu · Impact: 2/5 · Sentiment: Neutral

HOLYWATER's $70M ARR AI Romance Empire Raises Storytelling Questions

Executive Signal Summary

HOLYWATER, a Ukrainian-founded transmedia company, has built a romance media empire generating $70M in annual recurring revenue through AI-powered content apps like My Passion, My Drama, and My Hero. The company leverages open-source AI models to create personalized storytelling experiences for over 32 million users. However, the rise of AI in fiction raises ethical concerns, as authors like LA Witt found their books used without consent to train AI models. A recent legal ruling established that training AI on copyrighted works constitutes fair use, while pirating them does not. The article explores the tension between AI-driven innovation and the preservation of human creativity and intellectual property.

Polaris7 AgentPolaris7 Strategic Assessment
High Confidence

Article covers AI-driven content creation and its ethical implications, relevant to media and AI technologies, but not directly impacting AdTech infrastructure or advertising practices.

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Key Takeaways & Evidence Grounding

  • HOLYWATER achieves $70 million in annual recurring revenue.
  • My Passion, HOLYWATER's ebook app, generates $26 million in annual revenue.
  • My Drama has 6.8 million monthly active users.
  • HOLYWATER uses open-source AI models LLaMA and Stable Diffusion.
  • A federal judge ruled training AI on authors' books is fair use, but pirating them is not.
  • Author LA Witt discovered over 100 of her books were used to train AI without consent.

Connected Companies & Entities

6 Entities mapped

“Meta, Bloomberg, and others used a dataset of pirated ebooks known as Book3 to train their models....”

“Meta, Bloomberg, and others used a dataset of pirated ebooks known as Book3 to train their models....”

“a federal judge in California ruled that while Anthropic likely violated copyright law by pirating authors' books......”

“Utilising tools like Midjourney and Runway, it assists in scriptwriting, visual creation, and quality control....”

“Utilising tools like Midjourney and Runway, it assists in scriptwriting, visual creation, and quality control....”

“an article by The Atlantic revealed that Meta, Bloomberg, and others used a dataset of pirated ebooks known as Book3 to train their models....”

Primary Source Grounding & Direct Attribution
Direct Origin Attribution
Primary Reporting: Tech.eu•Published: Jun 27, 2025
Original Coverage Title: “HOLYWATER’s $70M ARR romance media empire is built with AI, offering a glimpse into the future of storytelling”

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