Observed Signal · Oct 14, 2026 · Hiring · Source: https://martechseries.com/feed/ · Impact: 2/5 · Sentiment: Positive
HighLevel Appoints Grubhub Founder Matt Maloney to Board
HighLevel, the AI-powered operating system for businesses, agencies, and founders, has appointed Matt Maloney, founder and former CEO of Grubhub, to its Board of Directors. Maloney brings over 20 years of experience in building and scaling technology-enabled businesses. He led Grubhub from startup through its merger with Seamless and its acquisition by Just Eat Takeaway.com in 2021. HighLevel's founders expect his expertise to be valuable as the company expands globally, with recent openings of offices in Dubai and Dallas. The announcement precedes HighLevel's LevelUp event in Dallas from October 26-29, which will showcase its 2027 product roadmap. HighLevel has also been selected by Meta to integrate its Muse AI technology and given early access to OpenAI's GPT-Live-1.
The appointment of a prominent tech founder to the board of a growing AI-powered martech platform signals strategic leadership strengthening, but it is not a major industry shift.
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Key Takeaways & Evidence Grounding
- HighLevel appoints Matt Maloney, founder and former CEO of Grubhub, to its Board of Directors.
- Maloney has over 20 years of experience building and scaling technology-enabled businesses.
- He led Grubhub through its merger with Seamless and its acquisition by Just Eat Takeaway.com in 2021.
- HighLevel recently opened offices in Dubai and Dallas as part of its global expansion.
- HighLevel's LevelUp event is scheduled for October 26-29 in Dallas, featuring its 2027 product roadmap.
Connected Companies & Entities
4 Entities mapped“As founder and CEO of Grubhub, he helped build one of the first scaled online food-ordering marketplaces in the United States.”
“He led Grubhub through its merger with Seamless and its multibillion-dollar acquisition by Just Eat Takeaway.com in 2021.”
“Most recently, Meta selected HighLevel to integrate Muse into its platform.”
“HighLevel was also among a select group of companies given early access to OpenAI’s GPT-Live-1.”
Related Market Signals & Shifts
Recent verified developments and strategic activity across this market segment.
Levelpath's Growth Fuels Giardina's Engineering Leadership Role
Levelpath, an AI-native procurement platform, appointed Charles Giardina as Vice President of Engineering as the company builds on a breakout year of growth, product expansion and enterprise adoption. Levelpath reported 4x year-over-year growth, raised more than $55M in Series B funding, added 100+ employees, opened a New York office and released hundreds of product features. Recent launches include AI Front Door (conversational intake), Pipeline (project visibility layer), agentic AI capabilities (AI Agents) and Invoice Automation. Giardina joins from Airbyte, where he was VP of Engineering, and previously held engineering roles at LiveRamp. Levelpath will host its LevelUp AI procurement conference in San Francisco to showcase customer success and product roadmap updates.
Level AI Launches CX AI Advisory Board
Level AI announced the launch of a CX Advisory Board (also described as a CX AI Leadership Council), an operator-led group of senior technology and customer experience leaders focused on how AI is deployed, measured, and governed in contact centers. Mahesh Sogal — a 25+ year enterprise technology executive who previously served as Vice President of Technology Transformation and International Technology at Delta Air Lines and held senior roles at AIG and Bank of America — joins as the founding member. The board will convene quarterly to discuss AI governance, ROI measurement, autonomous resolution, cross-functional deployment, and to advise Level AI’s product roadmap. Level AI intends to grow the advisory group to about six members, emphasizing senior technology and CX leaders from Fortune 500 companies. The announcement was published by PR Newswire via MarTech Series on 2026-08-04.
Hightouch Names Matthew Lubeck General Manager EMEA
Hightouch, a leader in data and AI for marketing, has appointed Matthew Lubeck as General Manager for EMEA. Based in London, Lubeck will lead all go-to-market functions across the region as Hightouch drives adoption of agentic marketing. The company reports over 100% growth in each of the past two years and recently closed a $150 million Series D. Hightouch already has offices in London and Paris, native-speaking teams across multiple European markets, and a new team in Dubai. Lubeck brings 20 years of experience, having previously launched and led Amperity's EMEA business and held leadership roles at L'Oréal and Estée Lauder. Hightouch's platform supports EU data residency and runs inside customers' data warehouses, with clients including Accor, HelloFresh, Currys, and Telenor.
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