Observed Signal · Nov 30, 2025 · Partnership · Source: State of Streaming · Impact: 2/5 · Sentiment: Positive
Hearst Launches Five FAST Channels on Trailblazer TV
Hearst Networks has launched five free ad-supported streaming television (FAST) channels on Trailblazer TV, a platform operated by Go See TV, making the channels available to UK viewers on Freeview channel 253. The new lineup — Mystery TV, Inside Crime, History Hunters, Deal Masters and World War TV — brings more of Hearst's factual programming to the growing UK FAST market. Hearst VP Julie Mitchelmore and Go See TV CEO David Greener framed the move as a partnership to expand reach and deliver Hearst’s content to new audiences. The launch reflects a broader industry trend of content owners monetizing archives via FAST channels as ad-supported options grow in popularity.
Expands Hearst’s FAST footprint and CTV inventory in the UK, increasing ad-supported distribution and audience reach, but is a localized channel launch rather than an industry-shifting development.
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Key Takeaways & Evidence Grounding
- Hearst Networks launched five free-to-stream FAST channels on Trailblazer TV (operated by Go See TV).
- The channels are Mystery TV, Inside Crime, History Hunters, Deal Masters and World War TV.
- All five channels are available free to UK viewers on Freeview channel 253.
- Julie Mitchelmore (VP, Hearst Networks) and David Greener (CEO, Go See TV) publicly commented on the partnership.
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Related Market Signals & Shifts
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