Observed Signal · Aug 13, 2026 · Expansion · Source: Retail Dive · Impact: 2/5 · Sentiment: Positive
Retail Expansion Market: Fabletics to Triple International Retail Footprint
Fabletics announced a major retail expansion after surpassing $1 billion in net revenue. The digitally native athleticwear brand plans to open up to 20 new international stores and 25 new U.S. stores (45 total) over the next 12 months, and to expand into markets including India, the United Arab Emirates, Colombia, Peru and across Central America. The company currently operates more than 135 retail stores globally and sells online in the U.S., Canada and Europe. Fabletics said it aims to double revenue and quadruple EBITDA over the next five years, describing brick-and-mortar growth as a key driver to complement international e-commerce and wholesale operations.
Major DTC brand announcing a substantial brick-and-mortar expansion and multi-year financial targets; relevant to retail footprint, retail real estate and DTC strategy but not industry-shifting.
Key Takeaways & Evidence Grounding
- Fabletics plans to open as many as 20 new international stores and 25 new U.S. stores over the next 12 months (up to 45 total).
- The company expects to expand into India, the United Arab Emirates, Colombia, Peru and regions across Central America throughout 2026 and 2027.
- Fabletics reported surpassing $1 billion in net revenue and said it aims to double revenue and quadruple EBITDA over the next five years.
- Fabletics currently sells online in the U.S., Canada and Europe and has more than 135 retail stores globally.
Connected Companies & Entities
6 Entities mappedInforma TechTarget
B2B technology publisher and intent-data demand-generation platform.
“This website is owned and operated by Informa TechTarget, a global network that informs, influences and connects the world's technology buye...”
GlobeNewswire
Newswire platform for press releases, disclosures and PR analytics.
“Fabletics plans to triple its international footprint and open as many as 20 new stores worldwide over the next year, according to a Wednesd...”
Alo Yoga
Premium athleisure brand with D2C commerce and wellness subscriptions.
“It’s reflective of a wider trend from athleisure brands including Vuori, Alo Yoga, Lululemon and Outdoor Voices, all of which have expanded ...”
lululemon
Premium activewear brand with direct retail and fitness subscriptions.
“It’s reflective of a wider trend from athleisure brands including Vuori, Alo Yoga, Lululemon and Outdoor Voices, all of which have expanded ...”
Vuori
Advertiser / Brand (Buys Ads)Premium activewear brand selling via e-commerce and retail.
“It’s reflective of a wider trend from athleisure brands including Vuori, Alo Yoga, Lululemon and Outdoor Voices, all of which have expanded ...”
Fabletics
Advertiser / Brand (Buys Ads)Membership-led activewear brand selling direct to consumers.
“Fabletics plans to triple its international footprint and open as many as 20 new stores worldwide over the next year, according to a Wednesd...”
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