Observed Signal · Jun 30, 2026 · Recognition · Source: https://martechseries.com/feed/ · Impact: 3/5 · Sentiment: Positive
eClerx Named Representative Vendor in Gartner Guide
eClerx Services Ltd announced that its Market360 product has been recognized as a Representative Vendor in Gartner’s 2026 Market Guide for Digital Shelf Analytics. This is the second consecutive year eClerx has been included after appearing in the 2025 guide. Gartner selected vendors based on their ability to provide insights across multiple online marketplaces, retailers or social networks and on the delivery model being a product rather than a pure service. eClerx describes Market360 as part of its Market Intelligence suite, combining digital shelf analytics, AI-driven insights, content intelligence, pricing and promotion intelligence, and expert-led services to help brands monitor and act across complex commerce channels. The announcement was published via Business Wire on June 30, 2026.
Gartner inclusion raises vendor credibility and signals continued market maturity for digital shelf analytics, but the item is a vendor recognition rather than a major platform policy or market-shifting event.
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Key Takeaways & Evidence Grounding
- eClerx Services Ltd announced Market360 was recognized as a Representative Vendor in Gartner's 2026 Market Guide for Digital Shelf Analytics.
- This is the second consecutive year eClerx was included in Gartner's Market Guide (also recognized in 2025).
- Gartner's vendor selection emphasized the ability to offer insights across multiple marketplaces, retailers or social networks and to sell that functionality as a product rather than only a service.
- Market360 is described by eClerx as part of its Market Intelligence suite combining digital shelf analytics, AI-driven insights, content intelligence, pricing and promotion intelligence, and expert-led services.
Connected Companies & Entities
3 Entities mapped“According to Gartner, 'We selected vendors for this Market Guide based on their ability to offer insights from the digital shelves of multip...”
“Author: Business Wire...”
“MarTech Series is a leading publishing platform that provides daily updates on marketing technology news... (site published the announcement...”
Ontology Mapping & Concepts
Related Market Signals & Shifts
Recent verified developments and strategic activity across this market segment.
eClerx Named Representative Vendor in Gartner Digital Shelf Guide
eClerx Services Ltd announced that its Market360 solution has been recognized as a Representative Vendor in the 2026 Gartner Market Guide for Digital Shelf Analytics. This is the second consecutive year eClerx has been included after the 2025 guide. Gartner selected vendors that provide insights across multiple online marketplaces, retailers, or social networks and offer interactive productized solutions rather than pure services. eClerx says Market360 combines digital shelf analytics, AI-driven insights, content intelligence, pricing and promotion intelligence, workflow capabilities, and expert-led services to help brands monitor visibility, pricing, availability and conversion across complex commerce channels. The press release includes a quote from Sanjay Kukreja, eClerx CTO, and cites the Gartner report authored by Jason Daigler and Greg Carlucci (published 18 May 2026).
eClerx Included in Forrester BPO Landscape Q2 2026
eClerx Services Ltd announced it was included in Forrester’s 'The Business Process Outsourcing Services Landscape, Q2 2026' report. The press release (published June 11, 2026) highlights eClerx’s AI-powered offerings — including generative AI suites, agentic AI automation workflows, generative-AI quality assurance, digital shelf analytics, and AI-driven KYC/regulatory support — and cites Forrester’s evaluation of 31 notable BPO providers during a period of rapid AI-enabled service evolution. eClerx emphasized its 25+ years of experience, global footprint across 17 countries and more than 22,000 employees. Sanjay Kukreja, eClerx CTO, is quoted on the company’s focus on emergent AI technologies. The release clarifies Forrester does not endorse companies in its research.
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