Observed Signal · Jun 13, 2024 · Experiential & Event Marketing · Source: OnlineMarketing.de · Impact: 2/5 · Sentiment: Neutral
Digital Bash On Tour x Bazaarvoice: Social Commerce
On June 19, at the 25hours Hotel Hamburg HafenCity, Digital Bash On Tour x Bazaarvoice Bitesize hosts a free Social Commerce event in Hamburg featuring Bazaarvoice, OTTO, ahead Nutrition, and Pinterest Deutschland. The program explores how social platforms and commerce partners can combine social media and e-commerce to drive revenue, with best-practice insights from leading experts. Speakers Friedrich Homburger (Bazaarvoice), Bianca Libowsky (OTTO), Torsten Scholl (Pinterest Deutschland), and Caren Seegers (ahead Nutrition) discuss creator programs, cross-channel synergies, influencer marketing, and Live Shopping, including shoppable video concepts. Tickets are limited and free; attendees can expect networking, lunch, and coffee. The event aims to help brands optimize Social Commerce and accelerate performance across social channels.
Moderate industry relevance; regional social commerce event
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Key Takeaways & Evidence Grounding
- Date: June 19, 2024, 10:00 local time, Hamburg
- Location: 25hours Hotel Hamburg HafenCity
- Free tickets with limited capacity; registration required
- Speakers: Friedrich Homburger (Bazaarvoice), Bianca Libowsky (OTTO), Torsten Scholl (Pinterest Deutschland), Caren Seegers (ahead Nutrition)
- Topics: Social Commerce on Pinterest and OTTO; cross-channel strategies; Live Shopping and shoppable video
- Pinterest platform has over 500 million monthly active users
Connected Companies & Entities
3 Entities mappedOntology Mapping & Concepts
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