Observed Signal · Oct 19, 2026 · Corporate Update · Source: hy Consulting Group · Impact: 2/5
Build, Buy oder Partner? Wie Konzerne die richtige Wachstumsstrategie für neue Geschäftsfelder finden
hy Consulting Group has published a strategic guide outlining a structured decision framework for corporate expansion into new business areas. The firm identifies three core factors—speed of market entry, core relevance of the technology, and internal execution competence—to help executive boards decide between building, buying, or partnering. Backed by experience from over 850 projects, the advisory firm highlights risks such as the 70% failure rate of transformation initiatives during implementation.
The release articulates strategic corporate decision-making frameworks across Corporate Venture Capital, Venture Clienting, and M&A, offering benchmark figures on venture pilot revenues in the DACH market.
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Key Takeaways & Evidence Grounding
- hy Consulting Group outlines three strategic criteria for corporate growth decisions: speed of market entry, technology centrality, and internal execution capability.
- According to hy's Corporate Innovation Report 2023, over 90% of companies in the DACH region pursue multiple corporate venturing modes simultaneously.
- The publication notes that 70% of corporate transformation initiatives fail during the execution phase rather than at the ideation stage.
- German venture clienting units generate an estimated 4.3 billion euros annually through pilots, referencing a study by Dudek et al.
- hy cites project experience across more than 850 client engagements, including preparing a US market entry strategy for Harry Brot.
Connected Companies & Entities
1 Entity mapped“hy Consulting Group is the strategy consultancy publishing the framework and offering advisory services across Build, Buy, and Partner model...”
Related Market Signals & Shifts
Recent verified developments and strategic activity across this market segment.
Venture Clienting für Konzerne: In 90 Tagen von Startups profitieren
hy Consulting Group published an article on September 30, 2026 explaining Venture Clienting, in which corporations become early paying customers of startups through structured paid pilots, without taking equity. The firm argues that a well-prepared pilot can deliver reliable results in about 90 days, provided internal sponsorship, procurement, IT, and problem definition are in place. It contrasts the model with Corporate Venture Capital and cites global growth of CVC units from 494 in 2013 to 2,273 in 2024, a 360% increase. hy offers 'PoC as a Service' and cites a machinery client whose third pilot completed in 80 days after reusable templates were established.
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