Manager, Media Activation Retail Search

This role leads retail search activation and strategy across major retail media networks including Amazon, Walmart, Instacart, and Target. The Manager is responsible for campaign execution, keyword and bidding optimization, and translating client objectives into performance-driven strategies. Responsibilities include team development, testing frameworks, and leveraging platforms like Pacvue and Skai to maximize ROAS.

This role leads retail search activation and strategy across major retail media networks like Amazon, Walmart, Instacart, and Target, managing sponsored products and paid search campaigns. Responsibilities include developing keyword and bidding strategies, optimizing budgets, and leveraging platforms like Pacvue and Skai to maximize ROAS and client KPIs, while also coaching junior team members.

This role develops and implements the retail media strategy for a major FMCG client, based in Barcelona. Responsibilities include planning full-funnel campaigns on Amazon and other retailers, using advanced analytics like Amazon Marketing Cloud for insights and audience building, and presenting results to clients. Requires 3+ years of retail media experience with hands-on Amazon Ads and DSP expertise.

The Retail Media Manager develops and implements the comprehensive retail media strategy for a major FMCG client, maximizing ad revenue and digital ecosystem growth. They plan full-funnel campaigns on Amazon and other retailers, use advanced analytics like Amazon Marketing Cloud to generate insights and build audiences, and orchestrate internal and external teams for integrated activations. The role requires at least 3 years of retail media experience, hands-on Amazon Ads ecosystem expertise, and fluency in English.

Handles the operational aspects of programmatic campaigns, including campaign setup, delivery management, and troubleshooting. Requires strong attention to detail and technical aptitude.

Manages implementation planning for global client solutions, coordinating media buying and campaign execution. Requires strong project management and media planning skills.

This role leads the implementation planning team to execute media campaigns, overseeing planning processes and ensuring quality delivery. It requires extensive media planning experience and leadership skills, with a focus on mentoring junior staff.