Commerce Lead

This role provides thought leadership in full-funnel commerce strategy, ecommerce campaign management, DTC, and retail media expertise across client teams. The director will develop commerce solutions, build partnerships with marketplaces and affiliates, and drive commercial outcomes for the group.

This Director-level role leads ecommerce and retail media strategy across WPP Media client teams, championing full-funnel commerce solutions and integrating brand and performance media. The role involves building partnerships with key marketplaces and affiliates, developing measurement frameworks, and driving commercial growth through forecasting and delivery of commerce projects. Requires deep retail landscape expertise, strong stakeholder management, and experience in training and capability building.

This role leads end-to-end team output for client-facing work and operational delivery, with a focus on retail media strategy and execution. The Account Director will act as the Tesco retail media subject matter expert, overseeing full-funnel activity and providing strategic guidance on platform capabilities, while also demonstrating strong experience across Amazon, CitrusAd, and Criteo. Key responsibilities include building client and partner relationships, supporting team development, and embedding retail media within broader client strategies using systems like Sphere and Nectar 360.

This role focuses on driving new business development for Cint's measurement solutions. The Account Development Representative will identify and qualify leads to expand market reach, requiring strong sales acumen and an understanding of the media measurement landscape.

Handles the operational aspects of programmatic campaigns, including campaign setup, delivery management, and troubleshooting. Requires strong attention to detail and technical aptitude.

Manages implementation planning for global client solutions, coordinating media buying and campaign execution. Requires strong project management and media planning skills.

This role leads the implementation planning team to execute media campaigns, overseeing planning processes and ensuring quality delivery. It requires extensive media planning experience and leadership skills, with a focus on mentoring junior staff.