SAVP - BSO Data Strategy

This director-level role develops innovative, challenger data strategies for a portfolio of clients, driving marketing transformation through data insights and building frameworks to measure brand growth and media effectiveness. The director champions AdTech, MarTech, and Brainlabs proprietary technology adoption, creates first-party data strategies, and provides data leadership in pitches. The role also involves contributing to the growth of the Data Strategy team and coaching others, with success measured by annual data revenue targets and client growth.

This Director of Data Strategy role defines the data vision and roadmap, aligning data initiatives with business objectives. The director will lead data architecture decisions, drive data monetization, and foster a data-driven culture across the organization.

Leads the Data Strategy unit as the strategic backbone for focus clients, owning end-to-end data strategy from design to commercial growth. Prioritizes first-party data collaborations, private data networks, and AI-driven planning, and manages technology roadmaps for Data Clean Rooms, CDPs, and DSPs. Requires 7+ years in data-driven marketing with leadership experience and deep understanding of data infrastructure and AI/ML concepts.

This leadership role oversees decision analytics, driving data-informed strategies across the organization. The director will lead a team to provide actionable insights that support business growth and operational efficiency.

Manages engagements with university clients, ensuring they derive value from Tracxn's platform. Focuses on training, support, and relationship building.

Leads customer success strategy and operations, ensuring client satisfaction and retention. Drives initiatives to enhance customer experience.

Leads backend development efforts, designing and implementing scalable systems. Mentors team members and ensures code quality.