Director Data Strategy (Mensch)

This Director of Data Strategy role defines the data vision and roadmap, aligning data initiatives with business objectives. The director will lead data architecture decisions, drive data monetization, and foster a data-driven culture across the organization.

The Director Data Strategy role defines and drives the data strategy for the organization, aligning data initiatives with business goals. Responsibilities include overseeing data architecture, managing data assets, and enabling data-driven decision-making. The role requires strategic vision and deep data expertise.

The Director of Data Strategy is responsible for defining and executing the company's data strategy to drive business growth. The role involves leading data initiatives, managing data architecture, and ensuring data governance and compliance.

This Director role leads media analytics and customer success for a portfolio of clients, overseeing data-driven planning, in-market testing, and media measurement across search, social, digital video, programmatic display, linear TV, and OTT TV. The Director collaborates with Client Services, Data Science, Data Operations, and BI teams, and manages a team of Analysts under the VP of Media Analytics.

Executes programmatic media buying and optimization, managing campaigns across DSPs and ad exchanges. Requires hands-on experience with real-time bidding and performance analysis.

This role leads client investment strategies, overseeing media planning and buying for key accounts. The associate lead will coordinate with internal teams to ensure effective campaign delivery and client satisfaction. Strong leadership and client management skills are required.

This senior associate role involves direct activation and media buying, focusing on negotiating and purchasing media inventory. The senior buyer will manage campaign execution, optimize performance, and build relationships with media vendors. Extensive experience in media buying and negotiation is essential.