AI Marketing Strategist (PST based)

This role defines the product vision, roadmap, and go-to-market strategy for AI-driven marketing solutions. It requires bridging AI capabilities with marketing needs to deliver impactful products.

This role manages cross-functional programs for the Business Marketing team, spanning budget planning, portfolio management, and designing new programs from zero to one. The Program Manager will partner with marketing leaders and Finance to weigh investment decisions, build AI-enabled workflows, and drive programs from definition through launch and ongoing operations.

Drives media innovation and AI strategy, exploring new technologies to enhance media planning and buying. Requires knowledge of AI applications in advertising.

This role identifies and curates proof points of AI's impact across people and communities, turning them into integrated marketing programs. It involves building relationships with story participants, partnering with Social and Communications, and leading programs from discovery to delivery. The role requires strong editorial instincts and integrated marketing leadership.

Leads the engineering team for Triple Whale's measurement products, including attribution and marketing mix modeling (MMM). Responsible for building scalable, accurate data systems and driving technical strategy to ensure reliable measurement for e-commerce brands.

This role develops and executes joint marketing strategies with technology partners to drive mutual growth. It involves managing partner relationships and orchestrating co-marketing campaigns to maximize impact and alignment.

This role bridges product and marketing for technology partnerships, positioning Triple Whale's offerings within the partner ecosystem. It involves creating compelling product narratives and developing go-to-market strategies to drive adoption and growth through partnerships.