Insights & Business Strategy Manager

This role focuses on generating actionable business insights from market and consumer data to inform strategic decisions. The manager will develop analytical frameworks, manage research projects, and present findings to support business strategy development.

This role supports two global client accounts, delivering a global research programme for an FMCG client and building audience understanding for a new global car client. The Insights & Business Strategy Manager will take ownership of bespoke research and insight projects, analyze data sets, and present insights back to clients and agency teams. The ideal candidate has experience manipulating panel/survey data using statistical software like SPSS, DisplayR, Python, or R, and a strong understanding of research and insight tools and methodologies.

This role leads audience research and insight projects for global clients, using qualitative and quantitative methodologies to deliver POVs and presentations. The manager will leverage syndicated tools like TGI, Euromonitor, and Brandwatch, and coach junior team members. Requires 3-4 years of experience in an agency or research environment.

This role analyzes and optimizes LinkedIn's infrastructure operations, using large datasets to develop metrics and provide insights that improve efficiency and reduce costs. The analyst collaborates with engineering teams to drive operational excellence and support data-driven decision-making.

This internship supports the digital media planning process, including campaign calendars, platform selection, and market research. The intern will assist in campaign management, performance monitoring, and report preparation, requiring a Bachelor's degree in a related field and fluency in English and Italian.

This internship supports Search Engine Marketing (SEM) and Social Media Marketing (SMM) campaigns, including campaign creation, management, and optimization on platforms like Google Ads and Bing Ads. The intern will conduct daily performance analysis and contribute to reports, requiring a Bachelor's degree in a related field and fluency in English and Italian.

This role drives the development and commercial success of media solutions for the Hong Kong market and outbound cross-border advertisers. It involves localizing products, designing local propositions, and supporting revenue growth, requiring 4-5 years of experience in media agency or ad-tech and fluency in English, Mandarin, and Cantonese.