Senior Associate, Programmatic

This role manages end-to-end programmatic campaign delivery for assigned clients, including planning, setup, activation, optimization, and reporting across multiple DSPs. The Senior Associate will own account management, ensure campaign timelines and performance goals are met, and mentor junior coordinators. Requires 1+ years of hands-on programmatic trading experience and proficiency with platforms like DV360, The Trade Desk, and Xandr.

This role leads programmatic media strategy and execution across multiple EMEA markets, overseeing campaign optimization and providing strategic consultancy to local territories. The Associate Director manages the financial and commercial aspects of programmatic accounts, mentors team members, and drives digital maturity across Display and Programmatic. Requires advanced experience with DV360, Amazon, The Trade Desk, and other programmatic platforms, plus knowledge of EMEA, LATAM, and APAC market challenges.

This role leads and grows the programmatic proposition at The Goat Agency, owning campaign quality and performance across UK and US markets. The director will personally execute campaigns, integrate programmatic with influencer and social activity, and drive innovation in formats and measurement.

This role leads end-to-end programmatic campaign strategy and execution for key accounts, including setup, optimization, and quality assurance across display, video/CTV, mobile, native, audio, and DOOH channels. The manager will drive DCO and feed management initiatives, provide strategic client consulting on budget allocation and targeting, and mentor junior team members. Requires deep hands-on DSP expertise (especially DV360), feed management tools, and strong analytical skills with GA4 and GTM.

Handles the operational aspects of programmatic campaigns, including campaign setup, delivery management, and troubleshooting. Requires strong attention to detail and technical aptitude.

Manages implementation planning for global client solutions, coordinating media buying and campaign execution. Requires strong project management and media planning skills.

This role leads the implementation planning team to execute media campaigns, overseeing planning processes and ensuring quality delivery. It requires extensive media planning experience and leadership skills, with a focus on mentoring junior staff.