Marketing Scientist

Applies advanced analytics and statistical modeling to marketing data, delivering insights for campaign optimization. Designs experiments, builds attribution models, and supports client decision-making.

Drive marketing science methodologies and analyses to help advertisers measure incrementality and optimize budget allocation. Work closely with clients and internal teams to deliver actionable insights.

This role focuses on marketing effectiveness and marketing science, involving the measurement and analysis of marketing campaigns to optimize performance. The manager will use statistical methods and data to quantify impact and guide investment decisions.

About the Team OpenAI’s mission is to ensure the responsible and widespread adoption of artificial intelligence. In support of that mission, the Marketing team helps deeply understand customer audiences and market dynamics, influence the development of the right products, build sustainable and customer-aligned monetization models, and drive awareness, adoption, and usage across OpenAI’s products and platform. We take a data-driven approach to understand markets, develop monetization strategies, and uncover customer needs that shape product strategy and messaging. We partner closely with Sales, Partnerships, Product, Engineering, Research, Comms, and Design to deliver a cohesive end-to-end customer experience and lead go-to-market efforts for new product launches across channels. About the Role We’re looking for a Marketing Scientist to join OpenAI’s Ads Marketing Science function. Reporting to Marketing Science leadership, you’ll be a senior individual contributor who combines rigorous measurement expertise with strong client judgment and hands-on execution. Your mission is to help OpenAI Ads prove and improve advertisers’ media performance. You’ll work with sales, partners, and clients supporting all forms of measurement including verification, attribution, incrementality, brand, marketing mix modeling (MMM), and scalable advertiser reporting, connecting sound methodology to decisions advertisers can act on. You will partner closely with Sales on key advertising accounts and with Product, Engineering, Data Science, Partnerships, Legal, and Privacy. Initial priorities include advancing incrementality measurement, helping onboard measurement partners to privacy-forward measurement workflows and integrations, and creating reusable programs, tools, agents, skills, and workflows that let sales and clients access high-quality Marketing Science support at scale. This role is based in either San Francisco or New York, and follows a hybrid schedule (Monday-Wednesday). In this role, you will: - Partner with Sales, advertisers, and agencies to shape learning agendas, interpret results, and improve media performance. - Apply rigorous advertising measurement approaches across attribution, incrementality, marketing mix modeling, and other relevant methodologies. - Develop scalable measurement programs and guidance that improve decisions and adoption of rigorous measurement practices. - Shape advertiser-facing insights experiences that translate campaign and audience data into actionable performance recommendations. - Conduct auction optimization analyses to identify delivery, pricing, and performance opportunities that improve advertiser outcomes. - Communicate complex concepts clearly and uphold high standards for privacy, quality, transparency, and responsible interpretation. You might thrive in this role if you: - Have deep expertise (10+ years) in advertising measurement, including experimentation, incrementality testing, attributio

This role leads integrated marketing strategy at Triple Whale, coordinating multi-channel campaigns to drive brand awareness and demand generation. The focus is on aligning marketing efforts with product launches and go-to-market initiatives, requiring cross-functional collaboration and strategic planning.

This role drives new business sales in the French market, leveraging French language skills to engage prospects. The focus is on closing deals and expanding market presence in France.

This role generates and qualifies leads for the EMEA sales team, supporting pipeline growth. The focus is on outbound prospecting and initial customer engagement to build a strong sales funnel.