Director of Activation (12 Month Fixed Term Contract)

This Director, Activation Lead role within the Global Operations Centre (GOC) oversees end-to-end media activation strategies across digital, programmatic, paid search, and paid social for clients in the US, Europe, and Asia. The role defines operational excellence standards, manages large-scale budgets, and leads a team of activation specialists. It requires deep technical knowledge of major activation platforms and strong stakeholder management skills.

This Director role leads media activation strategy and execution across digital, programmatic, paid search, and paid social channels for the Global Operations Centre. The position owns end-to-end campaign lifecycle management, including budget oversight, real-time optimization, QA governance, and ad tech stack integration. It requires managing large multi-market budgets, mentoring activation teams, and serving as the senior activation point of contact for global clients.

This director-level role leads media activation strategy across digital, programmatic, paid search, and paid social for the Global Operations Centre. The lead is responsible for defining operational standards, managing large-scale budgets, and overseeing campaign execution across multiple markets. This position requires deep technical knowledge of ad tech platforms and experience leading high-performing teams.

Leads digital activation strategy focusing on Paid Social and Programmatic, driving performance against lower-funnel KPIs. Manages team, establishes operational processes, and translates campaign data into strategic insights. Requires 6+ years of digital media activation experience with advanced Paid Social expertise.

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