Associate, Direct Activation

The Associate, Direct Activation role at GroupM focuses on executing direct media activation campaigns, likely involving campaign setup, trafficking, and optimization across digital channels. The role requires attention to detail and coordination with internal teams to ensure campaign delivery and performance.

Supports direct activation campaigns, assisting with media buying and campaign implementation. Requires attention to detail and ability to work in a fast-paced environment.

This role manages media activation campaigns, coordinating with internal teams and external partners to ensure successful execution. The Associate Manager will oversee campaign timelines, budgets, and deliverables to meet client objectives.

This role involves activating and managing media campaigns across digital channels. The associate will work with programmatic platforms, oversee campaign setup and trafficking, and ensure delivery against client KPIs.

Develops influencer marketing strategies, identifies and manages influencer partnerships, measures campaign effectiveness, and optimizes engagement to drive brand growth.

Manages client accounts for out-of-home (OOH) advertising, coordinating campaign execution and nurturing client relationships. Focuses on delivering media solutions and driving account growth.

Leads an activation pod within the Global Operations Center, overseeing campaign execution and team coordination. Ensures timely delivery and performance of media activations across channels.