The Weather Company vs Warner Bros.

PatientPoint Expands Point-of-Care Ad Network, Hosts Upfront

PatientPoint operates the largest point-of-care ad network in the US, with 145,000 screens across 32,000 medical offices. The company is expanding beyond pharma to CPG and wellness brands, leveraging aggregate claims data for targeting without collecting PII. It also offers the Precision product, which uses consented electronic health record data for ad serving in patient portals. PatientPoint recently hosted its second upfront presentation in New York, featuring celebrity speakers and a new campaign with Katie Couric. The company has named Jeremy Hlavacek as GM of advertising and received MRC accreditation for its campaign reporting metrics. Pharma spending on point-of-care marketing reached $1.2 billion last year, indicating a growing market.

• PatientPoint operates 145,000 digital screens in 32,000 medical offices across the US.
• Pharma spending on point-of-care marketing hit $1.2 billion last year.
• PatientPoint received MRC accreditation for digital campaign reporting and performance metrics.

The Weather Company Transforms Measurement Stack with Neuroscience and AI

The Weather Company (TWC) is transforming its ad monetization model by treating weather as both a contextual and emotional signal. Following a year of testing with neuroanalytics firm Neuro-Insight, TWC is utilizing "emotional targeting" to map users' subconscious reactions and neural pathways to weather forecasts, tailoring creative messaging to their cognitive state. In response to the growing number of AI measurement vendors, TWC is maintaining a vendor-agnostic approach to attribution to ensure unbiased results. Internally, the company is integrating an agentic workflow featuring a core measurement research agent to automate campaign reporting and quickly surface deeper strategic insights.

• The Weather Company is shifting to a monetization model that treats weather as an emotional and contextual signal.
• A year-long neuroanalytics study with Neuro-Insight helped TWC map how weather forecast data influences subconscious ad receptivity.
• TWC uses internal generative AI agents to automate campaign reporting, synthesis, and recommendation drafts.

Redfin partners with The Weather Company to bring weather data to every home listing

Redfin partners with The Weather Company to bring weather data to every home listing

Oracle's Larry Ellison adopts trading plan to sell up to $7.5 billion stock

Larry Ellison, Oracle's co-founder and chairman, canceled his planned sale of up to 50 million Oracle shares (approximately $7.5 billion). The decision was announced by Oracle on September 13, 2026, one day after the plan was disclosed, with no reason provided. The trading plan, established in late June and set to expire in late October 2026, had not resulted in any sales. Ellison, who retains a 40% stake and is the largest individual shareholder, stated he has no further sale intentions. This move comes amid a challenging year for Oracle, as shares have dropped about 23% due to heavy investments in AI data centers and its role as a major owner and security partner for TikTok's U.S. operations, despite cloud revenue growing 121% year-over-year. Ellison has also pledged 346 million shares as collateral for personal loans and continues backing his son's ventures, including guaranteeing $40 billion for the Warner Bros. Discovery acquisition.

• Larry Ellison canceled plans to sell up to 50 million Oracle shares (approx. $7.5 billion); announcement made September 13, 2026.
• The trading plan was set in late June 2026, expiring October 24, but no shares were sold before cancellation.
• Ellison retains a 40% stake as Oracle's largest individual shareholder and has no further sale intentions.

Midjourney seeks to force Hollywood studios to disclose AI usage

In an ongoing copyright lawsuit, Midjourney is attempting to compel Disney, Universal, and Warner Bros. to reveal their own use of generative AI. The AI startup, sued by the studios for allegedly training its models on copyrighted characters, argues that its practices fall under the US fair use doctrine. A judge has already ordered the studios to disclose AI usage in consumer-facing videos and images, but Midjourney is pushing to remove this limitation, demanding all internal AI use, prompts, and outputs. The company claims that if the studios are using similar AI training internally, it would prove an industry-wide practice. David Singer, the studios' lead lawyer, insists they do not aim to halt AI technology but want Midjourney to stop copying their films and distributing derivative works.

• Midjourney is in a copyright dispute with Disney, Universal, and Warner Bros.
• The studios sued Midjourney last year for alleged copyright infringement.
• A judge ordered the studios to disclose generative AI usage for consumer-facing content.

1931 Disney & Looney Tunes Shorts Enter Public Domain 2027

On January 1, 2027, a set of American animated shorts first released in 1931 — including early Walt Disney (Mickey Mouse and Silly Symphony) films and Warner Bros. Looney Tunes / Merrie Melodies cartoons starring Bosko — will enter the U.S. public domain. The move frees the original 1931 footage, soundtracks, and character designs from copyright restrictions for those specific films, enabling copying, distribution, adaptation, and reuse without permission. Trademarks and later character iterations remain protected. The article highlights notable 1931 Disney shorts (The Moose Hunt, The Delivery Boy) and a slate of Bosko cartoons, and notes the significance for historians, restorers, filmmakers, and streaming/archive preparation.

• A group of films first published in 1931 will enter the U.S. public domain on January 1, 2027, after 95 years of copyright protection.
• The cohort includes early Walt Disney Productions shorts from the Mickey Mouse series and Silly Symphony lineup.
• Warner Bros. Looney Tunes and Merrie Melodies cartoons from 1931 featuring the character Bosko are included in the public-domain release.