Peec AI vs ScalePost

Introducing brand perception

Peec AI announces a new product feature 'brand perception' and invites to a live webinar on September 22. The blog also features a new post on 'Introducing AI referrals'.

Peec AI CEO Predicts Unicorn Status Next Year Amid Rapid Growth

Peec AI, a Berlin-based startup specializing in Generative Engine Optimization (GEO), has grown rapidly since its founding. The company raised nearly $30 million in 2025 from investors including Antler, Identity VC, and Singular VC, and now reports $15 million in annual recurring revenue (ARR). Founded by Marius Meiners, Tobias Siwonia, and Daniel Drabo, Peec AI provides an analysis platform that helps marketing teams achieve visibility in GenAI search results, akin to SEO for Google. With around 100 employees at a new office near the Berlin TV Tower, the company is expanding with a go-to-market office in New York. CEO Marius Meiners targets $25 million ARR by end of this year and $100 million by end of next year, expecting unicorn status within a year. Early challenges included hiring, addressed through creative campaigns like billboards.

• Raised nearly $30 million in 2025 from Antler, Identity VC, and Singular VC.
• Founded by Marius Meiners, Tobias Siwonia, and Daniel Drabo.
• Current ARR is $15 million; targets $25 million by end of 2025 and $100 million by end of 2026.

ScalePost launches About page with team and advisors, announces Awin partnership

ScalePost's about page now lists CEO Ahmed Malik, Head of Partnerships Gregory Love, engineers Matt Rkiouak and Siméon Ferez, and advisors including Siri co-founder Adam Cheyer, former Fast Company CEO Eric Schurenberg, and CNBC founder Tom Rogers. The page also features a press release about a partnership with Awin to expand discovery intelligence.

Awin Expands Discovery Intelligence with AI Visibility

Awin announced on 1 July 2026 a set of platform enhancements and a new partnership to measure and improve brand visibility inside AI-driven discovery experiences. The global marketing-technology company revealed a collaboration with ScalePost and additional collaborations with Peec.ai and Profound to capture first-party AI citation data and link those signals to conversion metrics. Awin is launching platform features including “AI Visibility” and “Smart Search” to show when and how brands appear in AI applications, help publishers understand their contribution to discovery, and speed publisher partner selection via natural-language search. The move responds to rising “zero-click” AI answers in search and aims to give advertisers clearer, first-party measurement of AI-driven discovery across the customer journey.

• Awin announced a partnership with ScalePost to capture first-party AI citation data and improve visibility into AI-driven brand discovery.
• Awin introduced new platform features named AI Visibility and Smart Search to measure brand appearances in AI applications and simplify publisher partner discovery.
• Awin said linking first-party citation data with its conversion signals can raise observed engagement by three- to six-fold.

Awin Expands Discovery Intelligence with ScalePost Partnership

Awin announced a partnership with ScalePost and a set of platform enhancements aimed at measuring and acting on AI-driven brand discovery. The company introduced capabilities named AI Visibility and Smart Search to show when brands are surfaced in AI-driven experiences and to help advertisers find publisher partners using natural-language prompts. ScalePost will act as an additional measurement layer, using first‑party data to record real AI citations. Awin also cited collaborations with Peec.ai and Profound to broaden influence measurement across the customer journey, and claimed that accounting for AI interactions can increase observed engagement by three to six times.

• Awin announced a partnership with ScalePost to improve measurement of AI-driven brand discovery.
• Awin introduced new platform features called AI Visibility and Smart Search to surface AI-driven discovery signals and speed partner discovery.
• ScalePost uses first‑party data to measure real AI citations and will act as an additional measurement layer.