Fabletics vs Fanatics

Fabletics doubles college merchandise via College Shop

Fabletics has expanded its College Shop program, now offering licensed merchandise for 200 U.S. colleges and universities available online and in a 14-store pilot near campuses. The brand doubled its college partnerships after a spring test with roughly 100 schools produced strong results, according to Meera Bhatia, president of Fabletics. The College Shop assortment is sold on Fabletics.com and in select retail locations (about 10% of its ~135-store fleet) and will be promoted via college-age influencers and social content. Fabletics surpassed $1 billion in revenue in 2025, has more than 3 million active customers, and is targeting $2 billion in revenue and a fourfold increase in EBITDA by 2030 while expanding internationally and opening new stores.

• Fabletics expanded its licensed College Shop merchandise to 200 U.S. colleges and universities.
• College Shop products are available online and via a 14-store pilot near university campuses (about 10% of Fabletics' ~135 stores).
• Fabletics initially tested College Shop with around 100 schools in the spring before doubling partnerships.

Fabletics to Triple International Retail Footprint

Fabletics announced a major retail expansion after surpassing $1 billion in net revenue. The digitally native athleticwear brand plans to open up to 20 new international stores and 25 new U.S. stores (45 total) over the next 12 months, and to expand into markets including India, the United Arab Emirates, Colombia, Peru and across Central America. The company currently operates more than 135 retail stores globally and sells online in the U.S., Canada and Europe. Fabletics said it aims to double revenue and quadruple EBITDA over the next five years, describing brick-and-mortar growth as a key driver to complement international e-commerce and wholesale operations.

• Fabletics plans to open as many as 20 new international stores and 25 new U.S. stores over the next 12 months (up to 45 total).
• The company expects to expand into India, the United Arab Emirates, Colombia, Peru and regions across Central America throughout 2026 and 2027.
• Fabletics reported surpassing $1 billion in net revenue and said it aims to double revenue and quadruple EBITDA over the next five years.

Fanatics Collectibles to Open Its Second Global Flagship Store in Paris, Building on Record London Success

Fanatics Collectibles to open its second global flagship store in Paris, building on record London success. Also, Fanatics introduces Fanatics Sports & Casino: One App for fans to bet, trade or play, and renews trading card deal for UEFA Champions League.

Fanatics Renews Trading Card Deal Surrounding Men's And Women's UEFA Champions League Competitions

Fanatics Renews Trading Card Deal Surrounding Men's And Women's UEFA Champions League Competitions (September 2, 2026). Also, Fanatics Named Exclusive Retail Partner of the DP World Tour and Ryder Cup Europe (August 18, 2026).

Clucky Alarm App Wakes Users with Crowing Rooster Missions

Clucky, a new iPhone alarm app for habitual snoozers, has launched, featuring a rooster wake-up sound and requiring users to complete missions to turn off the alarm. Founded by former Fanatics software engineer Adrian Angelo Abelarde, the app offers various alarm sounds and missions like math problems, memory games, and physical activities. It includes a stats section with a 'Rooster Report' and a 'Nest' feature for group wake-ups. The app is available on the App Store with a pro subscription at $39.99 per year, joining a category of challenge-based alarm apps like Alarmy and Awake.

• Clucky is a new alarm app for iPhone launched, featuring a crowing rooster sound.
• The app requires users to complete missions (e.g., math problems, memory games) to turn off the alarm.
• Clucky was founded by Adrian Angelo Abelarde, a former software engineer at Fanatics.