Century Games vs SayGames

Family Farm Journey – Spot The Energy

New Century Games news items added: Family Farm Journey – Spot The Energy (Aug 20), Family Farm Adventure – New App Update (Aug 17), and Bingo Aloha – Lucky Winners (Aug 17).

Vote Now: Mobile Games Awards 2026 with Samsung

Pocket Gamer has opened voting for the Pocket Gamer Mobile Games Awards 2026, publishing a full list of finalists and a twelve-strong shortlist for Best Developer (including Century Games, EA Playdemic, Rollic and Outfit7). Voting is open to anyone in the games industry and closes at midnight on July 20, 2026. The awards, which recognise the breadth of the mobile games sector—from indie studios and publishers to advertising solutions, analytics, marketing, payments, QA and new tech—will be presented at a gala in Cologne on Tuesday, August 25, 2026 during Gamescom week. Samsung is the headline partner via the Samsung Gaming Hub, while the Best Developer category is sponsored by the Epic Games Store. Tickets for the gala are on sale via Eventbrite.

• Voting is open to members of the games industry and closes at midnight on July 20, 2026.
• The awards gala will take place in Cologne on Tuesday, August 25, 2026 during Gamescom week.
• Samsung is the headline partner for 2026 via the Samsung Gaming Hub.

What Makes a Game Ready for an Entertainment IP?

In a guest post for PocketGamer.biz, SayGames COO Denis Vaikhanski discusses when a mobile game is ready for an entertainment IP collaboration, using the Tower War × Terminator 2: Judgment Day event as a case study. The collaboration was integrated into Tower War's existing progression systems rather than as a cosmetic layer, leading to over 2.5 million participating players, a 40% increase in in-app revenue, and up to 45% growth in daily downloads. Vaikhanski emphasizes that IPs should amplify already successful games, and that successful partnerships are built over years, as exemplified by the five-year evolution of Tower War and its developer Pavetra. The article highlights the publisher's role in creating opportunities and the developer's focus on game quality.

• More than 2.5 million players participated in the Tower War × Terminator 2 collaboration event.
• In-app revenue increased by approximately 40% during the collaboration.
• Daily downloads grew by as much as 45%.

SayGames uses analytics to tune hybrid puzzle difficulty

SayGames describes its data-driven approach to balancing level difficulty in hybrid puzzle games so that challenge, retention and monetisation coexist. Producer Pavel Korbut explains the studio’s test-and-learn process: release levels early, track metrics such as fail rate, churn, attempts, booster usage and rewarded ad views, form hypotheses, and run A/B experiments. The company stages new level chains to limited audiences and tests content packs before full rollout. SayGames reports steady in‑app purchase growth (May 2024: $3.53M; May 2025: $6.19M; May 2026: $8.49M per Sensor Tower) and highlights design techniques such as controlled “close win” tension and smoothing or shifting difficulty spikes to improve pacing and LTV.

• SayGames uses player data and continuous A/B testing to tune level difficulty in hybrid puzzle games.
• SayGames’ reported in-app purchase revenue was $3.53M (May 2024), $6.19M (May 2025), and $8.49M (May 2026), according to Sensor Tower.
• The studio tracks metrics including fail rate, churn, number of attempts, booster usage, level duration, and rewarded ad views to evaluate levels.