Readpeak vs ReadWrite

Sami Pippuri joins as new CTO

Readpeak appoints seasoned CTO and technology leader to lead technology and product development as...

Finnish DSP Specialist Readpeak Expands into the US

Finnish adtech provider Readpeak has expanded its business to the United States, opening a New York office in early September. This marks the company's first location outside Europe, following market entries into Italy and Poland during the summer. Readpeak has already connected 150 premium publishers in the US and cites the more transactional nature of the US media market as a key reason for the expansion. To support international growth, the company has appointed Sami Pippuri as CTO and Martin Garfalk as VP Sales Europe. The team in Europe is also growing, with Fabian Ritter joining as Senior Publisher Account Manager for the DACH region. Readpeak, founded in 2014, operates a DSP for native advertising, reaching over 200 million monthly users across 2,000+ premium news sites in Europe.

• Readpeak opened a New York office in September 2026, its first outside Europe.
• The company entered the Italian and Polish markets in July 2026.
• Sami Pippuri was appointed CTO, Martin Garfalk VP Sales Europe, and Fabian Ritter Senior Publisher Account Manager DACH.

Brave adds email aliases to browser

Brave has added built-in email alias support to its browser, letting logged-in users generate aliases to sign up for websites without exposing their primary email address. Users must create a Brave account and provide a real email; aliases are auto-filled into web forms and forwarded to the primary account. Brave says it does not read email contents (only scanning for spam/viruses), deletes forwarded mail from its servers after forwarding, encrypts account data at rest, and stores alias notes locally unless sync is enabled (which uses end-to-end encryption). Brave currently offers five free aliases per user, with more available to Premium subscribers later. The company warns some forwarded mail may initially land in spam while it builds mail-provider reputation.

• Brave announced an email-alias feature that lets browser users sign up for sites without sharing their primary email address.
• The feature requires a Brave account; aliases are auto-filled into web forms and forwarded to the user's primary email.
• Brave processes emails for spam and virus filtering, deletes forwarded mail from its servers after forwarding, and encrypts user account data at rest.

Google updates Android app memory and sign-in rules

Google Play is rolling out new app quality requirements. From February 2027, apps must meet performance thresholds for dynamic memory usage, bitmap memory usage, and DEX code optimization, requiring at least 25% coverage via tools like R8. Play Console will offer diagnostics for these metrics, including out-of-memory crash filters and DEX insights, and Google will provide a Memory Limiter tool. Starting April 2027, eligible apps with user login must implement Zero-Tap Sign-In using the Android Restore Credentials API to automate login state restoration during device migration. Games are temporarily exempt from this sign-in requirement, with tailored guidance expected in 2027. Non-compliant apps may see reduced visibility or publishing capabilities, but not removal.

• Performance thresholds for dynamic memory, bitmap memory, and DEX optimization (>=25% coverage with tools like R8) enforced from February 2027.
• Play Console adds diagnostics for memory metrics, out-of-memory crashes, and DEX insights; Google provides tools like Memory Limiter.
• Zero-Tap Sign-In via Android Restore Credentials API is mandatory for eligible apps with logins from April 2027.

Flipboard Announces Acquisition of Graze

Flipboard announced on August 26, 2026 that it is acquiring Graze, a Portland-based feed-building startup that helps monetize the open social web by enabling feed creators to run contextual ads. Graze, launched about 21 months ago, has delivered over 41 billion posts to roughly 12 million people, hosts more than 7,000 feeds with ~60% of traffic monetized, and currently splits ad revenue 70/30 (majority to the feed creator). Flipboard has been using Graze’s technology in its Surf app and plans to continue supporting Graze’s feed-building tools across apps that use the AT Protocol.

• Flipboard announced it is acquiring Portland-based startup Graze (announcement dated 2026-08-26).
• Graze says it has sent over 41 billion posts to about 12 million people since launching roughly 21 months ago.
• Graze hosts more than 7,000 feeds and monetizes around 60% of its traffic.