Publisher & Media Owner · vs · Publisher & Media Owner · B2C Consumer App / Platform
ProSieben vs Zattoo
Structured technology and market comparison · 2026
Direct Feature Comparison
ProSieben · vs · ZattooGerman broadcast channel brand with digital video distribution.
Hybrid TV streaming, advertising and white-label OTT platform provider.
Analyze all overlapping signals and tech stacks for ProSieben and Zattoo
Compare mutual enterprise clients, monetization models, live market signals, and partner networks directly in the interactive Knowledge Graph.
Comparison Analysis
What is the main difference between ProSieben and Zattoo?
When comparing ProSieben and Zattoo, both platforms operate within the Video Streaming Platform, Connected TV (CTV) & OTT, and Media Sales & Inventory Monetisation ecosystem. ProSieben is positioned as German broadcast channel brand with digital video distribution, whereas Zattoo focuses on Hybrid TV streaming, advertising and white-label OTT platform provider. Decision-makers evaluate both solutions when orchestrating their commercial monetization and technology stack.
What are the top alternatives to ProSieben and Zattoo?
When evaluating ProSieben and Zattoo, enterprise buyers also consider other platforms in Video Streaming Platform, Connected TV (CTV) & OTT, and Media Sales & Inventory Monetisation. You can discover the full competitive landscape and evaluate other alternatives by viewing their respective footprint profiles on Polaris7.
How do the corporate scale, structure, and headquarters of ProSieben and Zattoo compare?
ProSieben is headquartered in DE (founding year unrecorded) with Unknown. Zattoo is based in CH (founded in 2007) with 201–500 employees. Complete ownership, subsidiary trees, and corporate affiliations are documented across Polaris7.
Market Signals
Recent Market Signals & Activity: ProSieben vs Zattoo
Documented market movements, strategic partnerships, product releases, and regulatory developments mapped across Polaris7.
ProSieben
Recent Signals
- ·DWDLBroadcast Ratings
ProSieben's 'Jenke. Report' Attracts Older Audience
ProSieben's 'Jenke. Report' scored strong ratings on Thursday evening, drawing 930,000 total viewers, including 420,000 in the 14-49 age group, achieving a 12.2% market share in that key demo. The show also attracted an older audience, with a 9.4% market share among 14-59 year-olds. Later episodes of 'Jenke. Crime' saw lower reach but still performed well in the key demo. Meanwhile, Sat.1's 'Promi Big Brother' stayed above one million viewers, while Kabel Eins' 'Rosins Restaurants' struggled with only 390,000 viewers and a 2.8% market share.
- 'Jenke. Report' achieved 930,000 total viewers and 420,000 in the 14-49 age group.
- The show reached a 12.2% market share in the 14-49 demographic.
- ProSieben attracted an older audience with a 9.4% market share among 14-59 year-olds.
- ·DWDLTV Ratings / Broadcasting
Masked Singer Ratings Slightly Up Before Finale
The German TV show 'The Masked Singer' on ProSieben continues to underperform, with ratings slightly increasing one week before the finale. On the evening of October 14, 2026, only 850,000 viewers watched the show, including 190,000 in the 14-49 demographic, resulting in a 7.1% market share. In comparison, 'Galileo' on the same network had 170,000 young viewers. The most successful broadcaster for younger audiences that evening was Sat.1 with 'Promi Big Brother', attracting 390,000 viewers in the 14-49 group (12.3% market share). RTL's 'Mario Barth deckt auf' attracted 290,000 younger viewers (9.3%), while 'Stern TV' achieved 13.2% market share in the target demographic. ProSieben's prime time performance remains weak.
- 'The Masked Singer' on ProSieben had 850,000 total viewers and 190,000 in the 14-49 demographic on October 14, 2026.
- The show achieved only a 7.1% market share in the 14-49 target group.
- Sat.1's 'Promi Big Brother' was the most successful show among younger audiences with 390,000 viewers in the 14-49 group (12.3% market share).
- ·DWDLTV Ratings
TV Total Wins Younger Audience; Experte für alles on Rise
On Tuesday, ProSieben achieved a market-leading 8.5% daily market share among viewers aged 14-49, ahead of Sat.1 and RTL. The show "TV Total" with Sebastian Pufpaff attracted an average of 930,000 viewers, with a 14.4% market share in the 14-49 demographic and 9.6% among 14-59 year olds. The subsequent show "Experte für alles" recovered from its previous all-time low, drawing 380,000 viewers, an increase of 120,000 from the prior week, and achieving a 9.6% market share in the 14-49 group, its best since April of the previous year. Other ProSieben programs like "taff" (10.7%), "Newstime" (11.9%), and "Galileo" (9.2%) also contributed. Kabel Eins's "Terminator: Die Erlösung" achieved a 6.7% market share, and Vox's "Die Welpen kommen" reached 6.2%. RTLzwei's repeat of "Hartz und Herzlich" only managed a 3.8% market share.
- ProSieben achieved a daily market share of 8.5% among viewers aged 14-49, leading over Sat.1 and RTL.
- "TV Total" with Sebastian Pufpaff attracted 930,000 viewers and a 14.4% market share in the 14-49 demographic.
- "Experte für alles" drew 380,000 viewers, up 120,000 from the previous week, and achieved a 9.6% market share in the 14-49 group.
Zattoo
Recent Signals
- ·Zattoo
Tina Rodriguez appointed CEO of Zattoo
Zattoo's Board of Directors has officially appointed Tina Rodriguez as CEO. Rodriguez, who joined the company in January 2026 as Chief Consumer Officer, had been serving as interim CEO since April 2026 following the departure of Roger Elsener to SRF. The board, led by chairman Daniel Mönch, praised her clear strategic leadership and role in driving transformation. Under her interim leadership, Zattoo achieved key milestones, including a marketing partnership with Ströer, the launch of its own FAST channel 'Zeno True Crime', and new B2B clients such as Joyn Schweiz for Zattoo Ingest. Additionally, Zattoo Orchestrate went live with Estonian TV provider Elisa Eesti. Before Zattoo, Rodriguez held leadership roles at Liberty Global, Sunrise, UPC Schweiz, and Unitymedia.
- Tina Rodriguez is officially appointed CEO of Zattoo.
- She joined Zattoo in January 2026 as Chief Consumer Officer and became interim CEO in April 2026.
- Previous CEO Roger Elsener left to join SRF.
- ·DWDLHiring
Tina Rodriguez Officially Appointed CEO of Zattoo
Tina Rodriguez has been officially appointed as the permanent CEO of Zattoo by its board of directors, following her interim leadership since April. She joined the streaming provider earlier this year as Chief Consumer Officer and took over the helm after Roger Elsener's departure to SRF. Under her leadership, Zattoo secured a marketing partnership with Ströer, entered the FAST channel business with Zeno True Crime, and gained new B2B clients such as Joyn Schweiz. Additionally, Zattoo Orchestrate successfully went live with Elisa Eesti, a milestone for the company's modular portfolio. Rodriguez brings experience from Liberty Global, Sunrise, UPC Schweiz, and Unitymedia. Her permanent appointment ensures strategic continuity and stability as Zattoo continues its transformation and innovation initiatives in a changing market.
- Tina Rodriguez was appointed permanent CEO of Zattoo.
- She had served as interim CEO since April after Roger Elsener left for SRF.
- Under her leadership, Zattoo partnered with Ströer for marketing.
Compare their exact ecosystem overlaps.
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