Publisher & Media Owner · vs · Publisher & Media Owner · Retailer & Marketplace

PLXU

Pluto TV vs Xumo

Structured technology and market comparison · 2026

Direct Feature Comparison

Pluto TV · vs · Xumo
Market Cluster / Sector
Pluto TVPublisher & Media Owner
XumoPublisher & Media Owner · Retailer & Marketplace
Platform Focus
Pluto TV

Free FAST streaming platform with advertiser-funded live and on-demand video.

Xumo

Free streaming platform and FAST infrastructure provider.

Company Size
Pluto TVUnknown
Xumo50–200 employees
Headquarters
Pluto TVUS
XumoUS
Year Founded
Pluto TV2013
Xumo2011

Analyze all overlapping signals and tech stacks for Pluto TV and Xumo

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Comparison Analysis

What is the main difference between Pluto TV and Xumo?

When comparing Pluto TV and Xumo, both platforms operate within the Video Streaming Platform, Connected TV (CTV) & OTT, and Publisher & Media Owner ecosystem. Pluto TV is positioned as Free FAST streaming platform with advertiser-funded live and on-demand video, whereas Xumo focuses on Free streaming platform and FAST infrastructure provider. Decision-makers evaluate both solutions when orchestrating their commercial monetization and technology stack.

What are the top alternatives to Pluto TV and Xumo?

When evaluating Pluto TV and Xumo, enterprise buyers also consider other platforms in Video Streaming Platform, Connected TV (CTV) & OTT, and Publisher & Media Owner. You can discover the full competitive landscape and evaluate other alternatives by viewing their respective footprint profiles on Polaris7.

How do the corporate scale, structure, and headquarters of Pluto TV and Xumo compare?

Pluto TV is headquartered in US (founded in 2013) with Unknown. Xumo is based in US (founded in 2011) with 50–200 employees. Complete ownership, subsidiary trees, and corporate affiliations are documented across Polaris7.

Market Signals

Recent Market Signals & Activity: Pluto TV vs Xumo

Documented market movements, strategic partnerships, product releases, and regulatory developments mapped across Polaris7.

PL

Pluto TV

Recent Signals

  • ·Cord Cutters NewsCTV

    Pluto TV now offers over 400 free live channels

    Amidst rising subscription costs for major streaming services like Netflix, Disney+, Hulu, Peacock, and Paramount+, free ad-supported streaming television (FAST) services are gaining attention. Pluto TV, owned by Skydance, now offers over 400 free live channels along with thousands of on-demand movies and shows. The service provides a cable-like channel guide and is available on various devices. Pluto TV leverages content from networks such as CBS, MTV, Comedy Central, and Nickelodeon to create exclusive channels. Recent additions include horror and sci-fi themed channels. The article positions Pluto TV as a cost-saving alternative for consumers looking to reduce entertainment expenses.

    • Pluto TV now offers over 400 free live channels.
    • Pluto TV is owned by Skydance.
    • Pluto TV offers thousands of on-demand movies and shows.
  • ·DWDLCTV

    The Ultimate Hype moves to Pluto TV

    Banijay Media's combat sports event "The Ultimate Hype" is returning as a series in October 2026, exclusively on Pluto TV, Paramount's free ad-supported streaming service. The first "Hype Fight Night" is scheduled for October 30, featuring rematches between Walentina Doronina and Ginger Wollersheim. Additional fight nights are planned for November 20, December 18, and January 2027. The series features reality TV stars, content creators, and professional athletes competing in boxing, kickboxing, MMA, and slap-fighting. Concurrently, Pluto TV is launching a comprehensive product overhaul, rebuilding its platform on Paramount+ technology to unify live and on-demand content. Olivier Jollet, Head of Pluto TV, emphasized the platform's commitment to free, accessible entertainment and live sports, while Christian Nienaber of Banijay Media Germany highlighted the strategic move to Skydance's ecosystem for broader reach.

    • "The Ultimate Hype" series will air exclusively on Pluto TV starting October 30, 2026.
    • Banijay Media produces the series, with first event featuring Walentina Doronina and Ginger Wollersheim.
    • Pluto TV is launching a major product overhaul built on Paramount+ technology.
  • ·Cord Cutters NewsStreaming Content

    Pluto TV Adds 200+ Horror Movies for Halloween

    Pluto TV, Paramount's free ad-supported streaming service, is launching its largest-ever horror collection for October 2026. Beginning October 1, the 'Halloween Hits' on-demand library will feature over 200 titles spanning slashers, supernatural thrillers, found-footage films, horror-comedies, and franchise entries. Key groupings include the 'Scream' series celebrating its 30th anniversary, 'Friday the 13th' and 'Sleepaway Camp' franchises, 'Paranormal Activity' installments, Stephen King adaptations, early 'Resident Evil' films, and a 'Lighter Haunts' section with horror-comedies. The lineup also includes $100M box-office hits like 'World War Z' and 'A Quiet Place Part II', debuting October 11. Dedicated themed linear channels will complement the VOD offering. The collection mixes recent hits like 'Hereditary' and 'Talk to Me' with classics from the 1960s-1990s.

    • Pluto TV will offer over 200 horror movies on-demand starting October 1, 2026.
    • The Halloween Hits collection includes franchises like Scream, Friday the 13th, Paranormal Activity, and Resident Evil.
    • Scream (2022) arrives on October 8, and A Quiet Place Part II on October 11.
XU

Xumo

Recent Signals

  • ·Cord Cutters NewsCTV

    Roku Adds 8 New Free Live Channels

    The Roku Channel expanded its free ad-supported live TV lineup in early October 2026 by adding eight new channels, available immediately on Roku devices. New offerings include live sports talk show 'Pregame with Matthew Berry', 24/7 bowling channel 'Bowling TV', linear channels for 'Murdoch Mysteries', 'Scrubs', 'Black-ish', and 'Fresh Off the Boat', a curated movie channel 'Xumo Her Movies', and paranormal creator channel 'Helgi Davies Paranormal Investigator'. These additions bring the platform's free linear channel count to over 500, reinforcing Roku's position as a major free ad-supported streaming destination.

    • The Roku Channel added 8 new free live channels in October 2026.
    • New channels include 'Pregame with Matthew Berry', 'Bowling TV', 'Murdoch Mysteries', 'Scrubs', 'Black-ish', 'Fresh Off the Boat', 'Xumo Her Movies', and 'Helgi Davies Paranormal Investigator'.
    • The platform now offers over 500 free linear channels.
  • ·Xumo

    The New Playbook for Reaching Sports Fans

    Sports fans don't follow a linear path anymore. Discover how Xumo is helping brands reach audiences across the entire sports journey, from discovery and live viewing to year-round engagement.

  • ·Xumo

    What to Watch in August 2026: New Shows, Football, Free Picks

    New premieres, NFL preseason, MLB at Field of Dreams, and Emmy catch-up picks. Here is what to watch in August 2026 and where to stream it on Xumo.

Compare their exact ecosystem overlaps.

Explore all deep relationships in Polaris7. Discover exactly which mutual clients, integrated technologies, and overlapping partners Pluto TV and Xumo share across the market ecosystem.