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AdTech Vendor · Publisher & Media Owner · vs · Publisher & Media Owner

myCast vs Pluto TV

Structured technology and market comparison · 2026

Direct Feature Comparison

myCast · vs · Pluto TV
Market Cluster / Sector
myCastAdTech Vendor · Publisher & Media Owner
Pluto TVPublisher & Media Owner
Platform Focus
myCast

CTV platform for launching and monetising FAST channels and apps.

Pluto TV

Free FAST streaming platform with advertiser-funded live and on-demand video.

Company Size
myCast10–49 employees
Pluto TVUnknown
Headquarters
myCastIL
Pluto TVUS
Year Founded
myCast2020
Pluto TV2013

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Comparison Analysis

What is the main difference between myCast and Pluto TV?

When comparing myCast and Pluto TV, both platforms operate within the Video Streaming Platform, Connected TV (CTV) & OTT, and Publisher & Media Owner ecosystem. myCast is positioned as CTV platform for launching and monetising FAST channels and apps, whereas Pluto TV focuses on Free FAST streaming platform with advertiser-funded live and on-demand video. Decision-makers evaluate both solutions when orchestrating their commercial monetization and technology stack.

What are the top alternatives to myCast and Pluto TV?

When evaluating myCast and Pluto TV, enterprise buyers also consider other platforms in Video Streaming Platform, Connected TV (CTV) & OTT, and Publisher & Media Owner. You can discover the full competitive landscape and evaluate other alternatives by viewing their respective footprint profiles on Polaris7.

How do the corporate scale, structure, and headquarters of myCast and Pluto TV compare?

myCast is headquartered in IL (founded in 2020) with 10–49 employees. Pluto TV is based in US (founded in 2013) with Unknown. Complete ownership, subsidiary trees, and corporate affiliations are documented across Polaris7.

Market Signals

Recent Market Signals & Activity: myCast vs Pluto TV

Documented market movements, strategic partnerships, product releases, and regulatory developments mapped across Polaris7.

MY

myCast

Recent Signals

No recent market signals documented for myCast in the current tracking window.

PL

Pluto TV

Recent Signals

  • ·Cord Cutters NewsCTV

    Pluto TV now offers over 400 free live channels

    Amidst rising subscription costs for major streaming services like Netflix, Disney+, Hulu, Peacock, and Paramount+, free ad-supported streaming television (FAST) services are gaining attention. Pluto TV, owned by Skydance, now offers over 400 free live channels along with thousands of on-demand movies and shows. The service provides a cable-like channel guide and is available on various devices. Pluto TV leverages content from networks such as CBS, MTV, Comedy Central, and Nickelodeon to create exclusive channels. Recent additions include horror and sci-fi themed channels. The article positions Pluto TV as a cost-saving alternative for consumers looking to reduce entertainment expenses.

    • Pluto TV now offers over 400 free live channels.
    • Pluto TV is owned by Skydance.
    • Pluto TV offers thousands of on-demand movies and shows.
  • ·DWDLCTV

    The Ultimate Hype moves to Pluto TV

    Banijay Media's combat sports event "The Ultimate Hype" is returning as a series in October 2026, exclusively on Pluto TV, Paramount's free ad-supported streaming service. The first "Hype Fight Night" is scheduled for October 30, featuring rematches between Walentina Doronina and Ginger Wollersheim. Additional fight nights are planned for November 20, December 18, and January 2027. The series features reality TV stars, content creators, and professional athletes competing in boxing, kickboxing, MMA, and slap-fighting. Concurrently, Pluto TV is launching a comprehensive product overhaul, rebuilding its platform on Paramount+ technology to unify live and on-demand content. Olivier Jollet, Head of Pluto TV, emphasized the platform's commitment to free, accessible entertainment and live sports, while Christian Nienaber of Banijay Media Germany highlighted the strategic move to Skydance's ecosystem for broader reach.

    • "The Ultimate Hype" series will air exclusively on Pluto TV starting October 30, 2026.
    • Banijay Media produces the series, with first event featuring Walentina Doronina and Ginger Wollersheim.
    • Pluto TV is launching a major product overhaul built on Paramount+ technology.
  • ·Cord Cutters NewsStreaming Content

    Pluto TV Adds 200+ Horror Movies for Halloween

    Pluto TV, Paramount's free ad-supported streaming service, is launching its largest-ever horror collection for October 2026. Beginning October 1, the 'Halloween Hits' on-demand library will feature over 200 titles spanning slashers, supernatural thrillers, found-footage films, horror-comedies, and franchise entries. Key groupings include the 'Scream' series celebrating its 30th anniversary, 'Friday the 13th' and 'Sleepaway Camp' franchises, 'Paranormal Activity' installments, Stephen King adaptations, early 'Resident Evil' films, and a 'Lighter Haunts' section with horror-comedies. The lineup also includes $100M box-office hits like 'World War Z' and 'A Quiet Place Part II', debuting October 11. Dedicated themed linear channels will complement the VOD offering. The collection mixes recent hits like 'Hereditary' and 'Talk to Me' with classics from the 1960s-1990s.

    • Pluto TV will offer over 200 horror movies on-demand starting October 1, 2026.
    • The Halloween Hits collection includes franchises like Scream, Friday the 13th, Paranormal Activity, and Resident Evil.
    • Scream (2022) arrives on October 8, and A Quiet Place Part II on October 11.

Compare their exact ecosystem overlaps.

Explore all deep relationships in Polaris7. Discover exactly which mutual clients, integrated technologies, and overlapping partners myCast and Pluto TV share across the market ecosystem.