HUMAN vs McAfee

Jamloop Launches Verified Supply for CTV Transparency

Jamloop, a performance CTV advertising platform, announced the launch of Jamloop Verified Supply, a new standard for sourcing, evaluating, and reporting streaming TV inventory. The initiative combines direct publisher relationships, granular campaign delivery data, and independent validation by Jounce Media. Verified Supply provides advertisers with channel-level reporting, show-level detail, impression timing, frequency, and geographic delivery data, along with access to log-level data for deeper analysis. Independent analysis by Jounce Media found that 98% of audited spend across Jamloop's supply partners was classified as premium direct. The offering applies across managed, co-managed, self-service, and white-label buying modes, with additional controls like allowlists, blocklists, and third-party IVT monitoring available.

• Jamloop launched Jamloop Verified Supply, a new CTV inventory standard.
• The standard combines direct supply, transparent delivery, and independent validation.
• Jounce Media independently validated 98% of audited Jamloop spend as premium direct.

HUMAN Blog: New Posts on Agentic Traffic, AI Agent Trust, and More

The blog page now features new posts including 'State of Agentic Traffic – August 2026: Agentic Traffic Grows 27%, Reaches New High as Codex Debuts Strongly', 'Evaluating AI Agent Trust: HUMAN’s Agent Trust Levels', 'What happens when cybersecurity researchers intentionally take the bait from a scammer?', 'When the Ad Is Real but the Checkout Is a Trap: A Magecart-Style Campaign Skimming Live Storefronts', and 'Tracing MFA to the Source: How Amazon Ads and HUMAN Are Protecting the Open Internet'.

HUMAN Launches Ad Integrity Suite, the Modern Alternative to Legacy Ad Verification

HUMAN Security announces the launch of its Ad Integrity Suite, a modern alternative to legacy ad verification, and is recognized as a Leader in The Forrester Wave™ for Bot and Agent Trust Management Software, Q2 2026.

McAfee Newsroom Refresh Highlights New Product Era and Executive Hire

McAfee's newsroom page has been redesigned, featuring a new video, updated press releases including 'McAfee Unveils a New Era of Consumer Protection for Today’s AI-Driven World' (Sep 29, 2026) and 'Brian Herb Joins McAfee as Chief Financial Officer' (Jun 10, 2026), plus refreshed blog and report sections.

LG Update Allegedly Installs Unwanted McAfee Software

LG is under scrutiny after reports that certain LG monitors installed an application via a Windows-driven update that displayed unsolicited McAfee trial pop-ups without a consent dialog. US channel Gamers Nexus documented the issue after buying an UltraGear 34GX900A-B, observing McAfee pop-ups on 31 of 32 boots and reporting the app requested broad system access. LG says the installs used Microsoft's Hardware Support App framework and that its App Installer has been running since 2024; the company denies programs were installed without user consent and says McAfee advertising was removed on July 13, 2026. Journalists and researchers raised privacy and GDPR concerns, citing possible data-collection permissions and voice-recording language in LG's webOS terms. The episode has revived scrutiny from media and legal authorities, including action by Texas Attorney General Ken Paxton.

• Gamers Nexus bought an LG UltraGear 34GX900A-B and observed McAfee pop-ups on 31 of 32 consecutive boots.
• The app was delivered via a Windows update using Microsoft's Hardware Support App framework; LG says its App Installer has run since 2024.
• Reporters said the Microsoft Store app requested broad system access (reported as access to all system resources).