DAZN vs Joe Hand Promotions

RSNs Are Evolving, Not Dying: Interview with Nana Kofi Amoh

In this interview, sports media analyst Nana Kofi Amoh shares his perspective on the evolution of Regional Sports Networks (RSNs) and local sports broadcasting. He argues that while the traditional RSN model is changing, it is not dying, pointing to the shifting distribution strategies of MLB, NBA, and NHL teams. The conversation covers the consolidation of streaming apps, citing the move of MSG and YES Network from the Gotham Sports app to DAZN starting in the 2026-2027 season, and DAZN's acquisition of EverPass Media to expand into commercial venues. Amoh emphasizes the value of sports advertising for brands targeting passionate local audiences, particularly in smaller markets, and discusses the challenges of measuring viewership and engagement. He envisions DAZN becoming a centralized platform for all sports distribution, reducing the fragmentation across multiple streaming services.

• DAZN acquired EverPass Media, a distributor of live sports to commercial venues such as bars and restaurants.
• MSG and YES Network will move from the Gotham Sports app to DAZN starting in the 2026-2027 season.
• Nana Kofi Amoh runs Amoh Sports Media, a newsletter covering local sports broadcast rights for MLB, NBA, and NHL teams.

DAZN and Amazon Prime Video Expand Sports Streaming Rights

Streaming platforms are aggressively acquiring regional and national sports rights to fuel subscriber growth. DAZN secured exclusive direct-to-consumer rights for MSG and YES Networks, covering New York teams like the Yankees, Rangers, and Knicks starting in the 2026-27 season. It is also close to acquiring NBA rights for seven former FanDuel Sports Network teams, as well as DTC arrangements with the Orlando Magic and Charlotte Hornets. DAZN's acquisition of ViewLift strengthens its OTT distribution capabilities. Meanwhile, Amazon Prime Video locked in a 12-year Canadian NHL deal for Wednesday Night Hockey, working with Rogers Communications and Sportsnet to reduce blackouts. These moves reflect a strategy where platforms accept initial losses to capture high-value sports fans and convert them into long-term subscribers for their broader content ecosystems.

• DAZN will become the exclusive direct-to-consumer streaming home of MSG and YES Networks starting in the 2026-27 season.
• DAZN is close to acquiring NBA rights for seven former FanDuel Sports Network teams, including the Minnesota Timberwolves and Cleveland Cavaliers.
• Amazon Prime Video signed a 12-year deal with the NHL to broadcast Wednesday Night Hockey in Canada starting in the 2026-27 season.

DAZN and Cupra Host Live Bundesliga Fan Event

Sports streaming service DAZN and Volkswagen-owned car brand Cupra are co-hosting an unusual promotional event for the Bundesliga match between SC Freiburg and FC Bayern Munich. The game on October 25 will be broadcast live at a free fan event in the Cupra City Garage at Munich's Odeonsplatz. Former Bayern captain Stefan Effenberg and DAZN host Jochen Stutzky will provide on-site analysis. DAZN will broadcast live from the stadium in Freiburg starting at 4:45 PM, with live cut-ins to the Munich venue. The collaboration extends beyond classic ad integrations, aiming to blend digital and physical fan experiences. Executives from both companies emphasize the importance of experiential marketing to connect with sports fans.

• DAZN and Cupra organize a free public viewing event for the Bundesliga match SC Freiburg vs. FC Bayern Munich on October 25.
• The event takes place at the Cupra City Garage in Munich's Odeonsplatz.
• Stefan Effenberg and Jochen Stutzky will provide expert analysis on site.

Joe Hand Promotions Secures Commercial Rights for Ryan Garcia vs. Conor Benn Welterweight World Title Fight

Joe Hand Promotions has secured commercial rights for the Ryan Garcia vs. Conor Benn welterweight world title fight, and also announced a partnership with ESPN+ for Business to offer college football in bars and restaurants for the fifth straight year.