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AdTech Vendor · MarTech Vendor · vs · B2B SaaS Provider · AdTech Vendor

Coactive vs Veritone

Structured technology and market comparison · 2026

Direct Feature Comparison

Coactive · vs · Veritone
Market Cluster / Sector
CoactiveAdTech Vendor · MarTech Vendor
VeritoneB2B SaaS Provider · AdTech Vendor
Platform Focus
Coactive

Enterprise multimodal content intelligence for contextual advertising and media analytics.

Veritone

Enterprise AI software for unstructured media, analytics, and hiring workflows.

Company Size
Coactive10–49 employees
Veritone201–500 employees
Headquarters
CoactiveUS
VeritoneUS
Year Founded
CoactiveUnknown
Veritone2014

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Comparison Analysis

What is the main difference between Coactive and Veritone?

When comparing Coactive and Veritone, both platforms operate within the Demand-Side Platform (DSP), Display, Web & Mobile, and Display Ads & Banner ecosystem. Coactive is positioned as Enterprise multimodal content intelligence for contextual advertising and media analytics, whereas Veritone focuses on Enterprise AI software for unstructured media, analytics, and hiring workflows. Decision-makers evaluate both solutions when orchestrating their commercial monetization and technology stack.

What are the top alternatives to Coactive and Veritone?

When evaluating Coactive and Veritone, enterprise buyers also consider other platforms in Demand-Side Platform (DSP), Display, Web & Mobile, and Display Ads & Banner. You can discover the full competitive landscape and evaluate other alternatives by viewing their respective footprint profiles on Polaris7.

How do the corporate scale, structure, and headquarters of Coactive and Veritone compare?

Coactive is headquartered in US (founding year unrecorded) with 10–49 employees. Veritone is based in US (founded in 2014) with 201–500 employees. Complete ownership, subsidiary trees, and corporate affiliations are documented across Polaris7.

Market Signals

Recent Market Signals & Activity: Coactive vs Veritone

Documented market movements, strategic partnerships, product releases, and regulatory developments mapped across Polaris7.

CO

Coactive

Recent Signals

No recent market signals documented for Coactive in the current tracking window.

VE

Veritone

Recent Signals

  • ·SEC APIfinancials

    8-K/A Financial Filing Analysis for Veritone (2026-08-13)

    Veritone, Inc. filed an amendment on Form 8-K/A to provide cost estimates for its previously announced June 1, 2026 restructuring plan, which involves workforce reductions initiated on June 10, 2026, and reductions in third-party operating costs. The enterprise AI company expects total restructuring charges of $4.6 million to $5.3 million, consisting of $3.9 million to $4.5 million in severance, employee transition costs, and related benefits, plus $0.7 million to $0.8 million in exit costs for terminating or renegotiating vendor agreements. Through June 30, 2026, Veritone already recognized $4.5 million in restructuring expenses, with the remaining balance projected to be incurred through the first half of 2027.

    • Veritone estimates total restructuring charges between $4.6 million and $5.3 million related to its workforce reduction and operating agreement renegotiations.
    • Employee severance, transition costs, and related benefits account for $3.9 million to $4.5 million, while third-party exit costs account for $0.7 million to $0.8 million.
    • A total of $4.5 million in charges was already incurred and recorded through June 30, 2026, with the remainder expected through H1 2027.
  • ·SEC APIfinancials

    8-K Financial Filing Analysis for Veritone (2026-10-01)

    On September 30, 2026, Veritone, Inc. entered into a securities purchase agreement for a registered direct offering (RDO) of 20,000,000 shares of common stock. The offering is expected to generate gross proceeds of $15.0 million before offering expenses and is scheduled to close on or about October 2, 2026, subject to customary closing conditions. Veritone plans to use the net proceeds, alongside existing cash and cash equivalents, primarily to repay and/or restructure a portion of its outstanding convertible debt, as well as for general corporate purposes and working capital. The direct offering dilutes current shareholders but provides crucial liquidity to address its balance sheet leverage.

    • Veritone agreed to issue and sell 20,000,000 shares of common stock in a registered direct offering.
    • Gross proceeds are anticipated to be $15.0 million before deducting offering expenses payable by the Company, implying an offering price of $0.75 per share.
    • Net proceeds are designated to repay and/or restructure outstanding convertible debt and support working capital, with closing scheduled around October 2, 2026.
  • ·https://martechseries.com/feed/Large Language Models (LLM) & AI

    Veritone Adds AI-Powered Document Redaction

    Veritone announced the addition of AI-powered document redaction to its Veritone Redact offering, extending the platform into a unified redaction suite that handles documents, images, audio and video from a single interface. Built on Veritone’s aiWARE enterprise AI platform, the feature targets public and private sector organizations—such as federal agencies, legal entities, law enforcement and SLED (State, Local and Education)—and combines automated AI detection with human review for accuracy, compliance and control. Veritone says the integrated capability reduces the need for multiple disconnected point solutions and will be made available to all customers.

    • Veritone, Inc. announced AI-powered document redaction for Veritone Redact.
    • Veritone Redact now supports redaction of documents, images, audio and video within a single application.
    • The feature is built on Veritone’s aiWARE enterprise AI platform and pairs AI with human review for accuracy and compliance.

Compare their exact ecosystem overlaps.

Explore all deep relationships in Polaris7. Discover exactly which mutual clients, integrated technologies, and overlapping partners Coactive and Veritone share across the market ecosystem.