Data Provider / Broker · AdTech Vendor
Cloud Technologies vs Eyeota
Structured technology and market comparison · 2026
Direct Feature Comparison
Cloud Technologies · vs · EyeotaPublic data platform licensing audience intelligence for advertising and analytics.
Audience data marketplace and identity activation platform for marketers.
Analyze all overlapping signals and tech stacks for Cloud Technologies and Eyeota
Compare mutual enterprise clients, monetization models, live market signals, and partner networks directly in the interactive Knowledge Graph.
Comparison Analysis
What is the main difference between Cloud Technologies and Eyeota?
When comparing Cloud Technologies and Eyeota, both platforms operate within the Customer Data & Clean Room Platform (CDP/DCR), Connected TV (CTV) & OTT, and Native & Contextual Ads ecosystem. Cloud Technologies is positioned as Public data platform licensing audience intelligence for advertising and analytics, whereas Eyeota focuses on Audience data marketplace and identity activation platform for marketers. Decision-makers evaluate both solutions when orchestrating their commercial monetization and technology stack.
What are the top alternatives to Cloud Technologies and Eyeota?
When evaluating Cloud Technologies and Eyeota, enterprise buyers also consider other platforms in Customer Data & Clean Room Platform (CDP/DCR), Connected TV (CTV) & OTT, and Native & Contextual Ads. You can discover the full competitive landscape and evaluate other alternatives by viewing their respective footprint profiles on Polaris7.
How do the corporate scale, structure, and headquarters of Cloud Technologies and Eyeota compare?
Cloud Technologies is headquartered in Poland (founded in 2011) with 50–200 employees. Eyeota is based in Singapore (founded in 2010) with 50–200 employees. Complete ownership, subsidiary trees, and corporate affiliations are documented across Polaris7.
Market Signals
Recent Market Signals & Activity: Cloud Technologies vs Eyeota
Documented market movements, strategic partnerships, product releases, and regulatory developments mapped across Polaris7.
Cloud Technologies
Recent Signals
- ·Cloud Technologies
Cloud Technologies: Nabycie biznesu i marki TrueData
Cloud Technologies, a Polish data company, announced the acquisition of the business and brand TrueData via a current report published on September 30, 2026. The announcement does not disclose financial terms or closing conditions in the available text.
- Cloud Technologies published a current report on September 30, 2026, announcing the acquisition of the TrueData business and brand.
- The announcement was filed under 'Raporty bieżące' (current reports) on Cloud Technologies' website.
- The press release is titled 'Cloud Technologies: Nabycie biznesu i marki TrueData' (Acquisition of TrueData business and brand).
Eyeota
Recent Signals
- ·Eyeota
Eyeota Partners with InfoSum to Unlock Privacy-Safe B2B and B2C Audience Solutions for U.S. Advertisers
Eyeota, a Dun & Bradstreet company, announced a partnership with InfoSum, a WPP company, to make Dun & Bradstreet and Eyeota B2B and B2C taxonomies, along with the D&B ID Graph, available to InfoSum clients for privacy-safe activation, analytics, measurement, and offline data enrichment.
- ·DigidayM&A / Integration
Experian folds Audigent into Experian Marketing Services
Experian has retired the Audigent brand and absorbed it into its Experian Marketing Services business, about twenty months after acquiring Audigent at the end of 2024. A Experian spokesperson described the move as consolidation rather than a retreat, saying Audigent’s curation capabilities will remain part of its platform and that Experian will continue to invest in the technology and talent. The article notes uncertainty about staff impact, with Audigent declining to say whether layoffs will result. Industry observers argue the move reflects a broader shift: curation is becoming embedded infrastructure across the programmatic supply chain rather than a standalone category.
- Experian has retired the Audigent brand and absorbed it into Experian Marketing Services.
- Audigent was acquired by Experian ~20 months earlier (the deal occurred at the end of 2024).
- Experian said it will continue to invest in Audigent’s technology, talent and innovation and framed the change as consolidation.
Compare their exact ecosystem overlaps.
Explore all deep relationships in Polaris7. Discover exactly which mutual clients, integrated technologies, and overlapping partners Cloud Technologies and Eyeota share across the market ecosystem.
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