AVENIR GLOBAL vs Publicis Groupe

NATIONAL and its parent company, AVENIR GLOBAL, celebrate their 50th anniversary today

NATIONAL and its parent company, AVENIR GLOBAL, celebrate their 50th anniversary today. Also, Padilla Names New President to Lead Next Chapter of Growth and Innovation.

NATIONAL and its parent company, AVENIR GLOBAL, celebrate their 50th anniversary today

The newsroom page now features a new top story dated September 22, 2026, announcing that NATIONAL and AVENIR GLOBAL are celebrating their 50th anniversary. Additionally, several new press releases have been added, including 'Padilla Names New President to Lead Next Chapter of Growth and Innovation' (September 9, 2026), 'Hanover appoints Anita Boateng as President and Managing Partner' (June 17, 2026), 'NATIONAL announces new Atlantic leadership structure' (June 16, 2026), and 'Hanover Appoints Samantha Gregson Donnelly as Managing Director for the Middle East' (June 9, 2026).

Publicis ownership of LiveRamp splits marketer opinion

Publicis Groupe has closed its $2.2 billion acquisition of LiveRamp, prompting marketers to decide whether to continue using the identity resolution platform. Proponents highlight LiveRamp's market-leading position, its RampID alternative ID, and its OpenAI partnership, alongside FTC-imposed safeguards to ensure competitor access and data firewalls. Critics, including rival holding companies WPP and Omnicom, worry about neutrality and competitive advantage, with some clients seeking alternatives like InfoSum or Omnicom's Real ID. The deal is set against a backdrop of shifting identity strategies, increasing reliance on probabilistic and contextual targeting, and Apple's crackdown on identity resolution. The outcome will shape the future of data-driven advertising as agencies and brands reassess their identity infrastructure.

• Publicis Groupe closed its $2.2 billion acquisition of LiveRamp on Nov. 2, 2026.
• LiveRamp's RampID is one of the most commonly used alternative ID solutions in the market.
• LiveRamp became OpenAI's first conversion API partner in June.

AudioStack Rolls Out ElevenLabs v4 for More Voices and Markets

AudioStack, the agentic audio production platform for media and advertising, is rolling out support for ElevenLabs' newly launched Eleven v4 and v4 Turbo models across its platform. This integration expands native-language coverage to over 90 languages, with notable gains in regions like Brazil and Japan, and offers finer-grained control over vocal delivery. AudioStack's orchestration layer automatically routes each brief to the best-fit model, and the v4 models will be gradually added to its catalogue over the coming weeks. Customers including Azerion and Publicis Groupe will gain access without workflow changes. The partnership highlights AudioStack's strategy of orchestrating across major voice models to deliver broadcast-quality audio at scale for advertising and publishing.

• AudioStack is rolling out support for ElevenLabs' Eleven v4 and v4 Turbo models across its platform.
• The v4 models expand native-language coverage to over 90 languages, with notable gains in Brazil and Japan.
• AudioStack's agentic production stack automates casting, script generation, timing, mixing, and delivery to broadcast spec.

Shannon Nunn Named CEO of LePub New York

LePub, the Publicis-owned creative network, announced the appointment of Shannon Nunn as CEO of its New York office, effective November 17. Nunn, previous president of Special US, will oversee U.S. operations from the New York hub, reporting to Susie Nam, CEO of Publicis Creative U.S., and Bruno Bertelli, global CEO and CCO of LePub Worldwide. His leadership completes the NY executive team, which includes Jim Curtis as CCO and Katie Coane as head of strategy. This marks a strategic expansion of LePub's global footprint, with founding clients Heineken and Barilla. Nunn expressed his ambition to build something different, focusing on creativity and culture supported by Publicis's data and technology capabilities.

• Shannon Nunn appointed CEO of LePub New York, effective November 17.
• Nunn previously served as president of Special US.
• LePub opened its first U.S. hub in New York in 2024 with Heineken and Barilla as founding clients.