Anteriad vs DemandScience

Anteriad Press Page Update: New Press Releases Added

New press releases added: Fortune Media and Great Place To Work Name Anteriad to 2026 Best Workplaces in Advertising & Marketing List for the Third Year in a Row (Sep 30, 2026), Anteriad Releases 2026 B2B Marketing Edge: UK/EMEA Report (Sep 24, 2026), Anteriad Named a Notable Vendor in New B2B Intent Data Report (Aug 25, 2026), Anteriad Launches Japan Presence With Local Expertise and Strong Demand (Aug 20, 2026), Anteriad Releases B2B Healthcare Marketing Report (Jul 29, 2026).

Anteriad Recognized by Business Intelligence Group with 2026 Sales and Marketing Excellence Award, The Sammy

DemandScience Named “Account-Based Marketing Company of the Year” in 2026 MarTech Breakthrough Awards

Recognition validates DemandScience’s full-stack, managed approach to ABM, combining account and buying-group intelligence, coordinated activation, and demand generation to drive measurable pipeline. DANVERS, MA – September 3, 2026 – DemandScience, a global…

DemandScience and ZoomInfo Announce Strategic Partnership

DemandScience and ZoomInfo announced a strategic partnership on July 30, 2026 that combines ZoomInfo’s data architecture with DemandScience’s contextual marketing outcomes expertise. DemandScience will architect its insights, services, and outcomes solutions to complement ZoomInfo’s platform and layer in proprietary contextual marketing outcomes data. The integration aims to give ZoomInfo customers integrated multi-channel demand generation capabilities (email, digital, content and other channels) plus outcomes measurement to operationalize target account insights and demonstrate ROI. Both companies’ CEOs — Derek Schoettle (DemandScience) and Henry Schuck (ZoomInfo) — provided statements describing the partnership as a way to move customers from intelligence to measurable demand and revenue impact.

• DemandScience and ZoomInfo announced a strategic partnership on 2026-07-30.
• The partnership combines ZoomInfo’s data architecture with DemandScience’s contextual marketing outcomes data and services.
• DemandScience will integrate its insights, services, and outcomes solutions to complement ZoomInfo’s platform and provide multi-channel demand generation across email, digital, and content.

Convertr Appoints Greg Jordan as Chief Product Officer

Convertr announced the appointment of Greg Jordan as chief product officer on July 9, 2026. Convertr is a platform that governs lead and contact data at pre-ingestion, before records enter internal systems such as CRMs and marketing automation platforms. Jordan, who brings 18 years of B2B data, intelligence and marketing-technology experience, previously served as chief product officer at DemandScience and as COO at Leadiro. In his new role he will lead Convertr’s product strategy and roadmap across three priorities: strengthen existing platform capabilities in production, expand Convertr’s role as the control point for contact data before it enters downstream systems and AI workflows, and build an evidence layer/audit trail to demonstrate how contact data is governed at intake. Convertr positions these capabilities as important for data quality, compliance and AI readiness downstream.

• Convertr appointed Greg Jordan as chief product officer (announcement dated 2026-07-09).
• Convertr is described as a platform that governs lead and contact data before it enters business systems (pre-ingestion control point).
• Greg Jordan has 18 years of experience across B2B data, intelligence and marketing technology.