15SM

AdTech Vendor · Agency & Consultancy · vs · AdTech Vendor

152 Media vs SmartyAds

Structured technology and market comparison · 2026

Direct Feature Comparison

152 Media · vs · SmartyAds
Market Cluster / Sector
152 MediaAdTech Vendor · Agency & Consultancy
SmartyAdsAdTech Vendor
Platform Focus
152 Media

Programmatic adtech and monetisation tools for buyers and publishers.

SmartyAds

Full-stack programmatic advertising platform for buyers and publishers.

Company Size
152 Media10–49 employees
SmartyAds50–200 employees
Headquarters
152 MediaUS
SmartyAdsGB
Year Founded
152 Media2011
SmartyAds2013

Analyze all overlapping signals and tech stacks for 152 Media and SmartyAds

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Comparison Analysis

What is the main difference between 152 Media and SmartyAds?

When comparing 152 Media and SmartyAds, both platforms operate within the Header Bidding, Connected TV (CTV) & OTT, and Native & Contextual Ads ecosystem. 152 Media is positioned as Programmatic adtech and monetisation tools for buyers and publishers, whereas SmartyAds focuses on Full-stack programmatic advertising platform for buyers and publishers. Decision-makers evaluate both solutions when orchestrating their commercial monetization and technology stack.

What are the top alternatives to 152 Media and SmartyAds?

When evaluating 152 Media and SmartyAds, enterprise buyers also consider other platforms in Header Bidding, Connected TV (CTV) & OTT, and Native & Contextual Ads. You can discover the full competitive landscape and evaluate other alternatives by viewing their respective footprint profiles on Polaris7.

How do the corporate scale, structure, and headquarters of 152 Media and SmartyAds compare?

152 Media is headquartered in US (founded in 2011) with 10–49 employees. SmartyAds is based in GB (founded in 2013) with 50–200 employees. Complete ownership, subsidiary trees, and corporate affiliations are documented across Polaris7.

Compare their exact ecosystem overlaps.

Explore all deep relationships in Polaris7. Discover exactly which mutual clients, integrated technologies, and overlapping partners 152 Media and SmartyAds share across the market ecosystem.