Ziff Davis
Ziff Davis is a digital media and internet portfolio spanning publishing, commerce and subscriptions.
Analyst Perspective
Ziff Davis is a publicly listed digital media and internet company that owns and operates a portfolio of specialist brands across technology, shopping, gaming, health, cybersecurity, connectivity and marketing services. Its core operating model combines audience aggregation, editorial content, first-party data, subscriptions and acquired digital properties. The company monetises through advertising sold against owned media inventory, affiliate commerce tied to product and deal intent, lead generation and ABM solutions for B2B marketers, and subscription or software revenues from selected internet and software assets. Its customers span advertisers, technology vendors, retailers, healthcare marketers, subscription users and consumer audiences interacting with its media brands. The portfolio structure gives Ziff Davis multiple revenue streams across ad-supported publishing, performance marketing, affiliate commerce, data-driven marketing solutions and recurring subscriptions, while management positions acquisitions and capital allocation as central to long-term growth.
Analyst Signal Briefing
Updated: 2 Jul 2026Ziff Davis has expanded its digital portfolio by acquiring Dwell, Domino, Business of Home, and PopSci from Recurrent Ventures. In its Q1 2026 financial results, the company reported growth driven by a strategic emphasis on off-platform audience expansion and diversified revenue streams, including licensing and affiliate commerce. This approach is designed to offset industry-wide volatility in programmatic advertising and declining Google referral traffic. Additionally, the company updated its leadership and ESG reporting frameworks, while subsidiary RetailMeNot launched trend-based initiatives to strengthen its consumer-facing commerce and monetisation efforts.
Explorer Tier
Start exploring for free
Start with public company intelligence. Save companies, build your first watchlist, and unlock deeper strategic insights when you are ready.
- View public Company Profiles
- Save/watch companies
- Build your first Watchlist
- Access additional market signals
Key insights about Ziff Davis
Subsidiaries
Ziff Davis operates a network including Humble Bundle, PCMag, Mashable.
Competitors
Key competitors include WebMD, Atolls, Informa TechTarget.
Similar Companies
Explore companies with a similar market position and structure.
Acquisitions
View companies acquired by Ziff Davis over time.
Category Differentiation
Ziff Davis is not a single software product or one publisher brand; it is a public holding company operating a diversified portfolio of media, commerce, data and subscription businesses. It is distinct from standalone tech publishers such as a single review site or newsletter brand.
Ziff Davis: About
Ziff Davis creates value by acquiring, operating and cross-monetising digital brands in high-intent verticals such as technology, shopping, health and entertainment. It attracts audiences through editorial content, communities, newsletters, utilities and deal discovery, then converts that demand into advertising revenue, affiliate commissions, lead generation contracts, managed marketing services and recurring subscriptions. The company compounds value by using portfolio scale, first-party audience data and disciplined M&A to extend into adjacent categories with stronger recurring revenue characteristics.
How Ziff Davis Works & Monetises
Business model analysis and core revenue streams
Ziff Davis monetises through a diversified mix of ad-supported publishing, affiliate commerce, lead generation, managed performance marketing and recurring subscriptions. Media brands generate CPM- and sponsorship-based advertising revenue from display, native, video and newsletter inventory. Commerce properties generate CPA and commission-based revenue from retailer partnerships and transaction referrals. B2B marketing assets generate service fees and campaign revenue from demand generation, ABM, email programmes and intent-data solutions. Subscription and software assets add recurring revenue from consumer and business users, reducing dependence on advertising alone.
Revenue Channels
Side-by-Side Comparisons
Compare Ziff Davis directly with top competitors
Products & Services in Categories
Verified structural categorizations from the graph
Ziff Davis: Key Subsidiaries & Acquisitions
- Analyze Profile →
Digital game storefront, bundles and subscription platform.
- Analyze Profile →
Technology publisher monetising reviews, ads, newsletters and affiliate commerce.
- Analyze Profile →
Digital publisher covering technology, culture, entertainment and shopping.
- Analyze Profile →
Gaming media publisher monetised through ads, subscriptions and commerce.
- Analyze Profile →
SEO software and search data platform for marketers.
Ziff Davis: Key Competitors & Alternatives
- Analyze Profile →
Digital health publisher with healthcare advertising and audience targeting assets.
- Analyze Profile →
Commerce content platform for coupons, cashback and deal communities.
- Analyze Profile →
B2B tech media and intent data platform for vendor demand generation.
- Analyze Profile →
Digital publisher and performance marketing portfolio for high-intent audiences.
- Analyze Profile →
Cashback rewards platform connecting shoppers and merchants through affiliate commerce.
Recent Signals (Ziff Davis)
Ziff Davis Updates Leadership and Financial Reports
The current version reflects updates in the financial reports and a change in the Diversity, Equity & Inclusion Report and ESG Report publication years from 2024 to 2025.
Read original sourceRetailMeNot Kicks Off First-Ever Summer Issue & New ‘Chief Capri Officer’ Search: Get Paid to Shop & Style the Season’s Hottest Fashion Trend
"The Chief Capri Officer search brings one of summer's top trends to life in a way that's fun, relatable, and rooted in real shopping behavior," said Stephanie Carls, Retail Insights Expert at RetailMeNot.
Read original sourceRetailMeNot Kicks Off First-Ever Summer Issue & New ‘Chief Capri Officer’ Search: Get Paid to Shop & Style the Season’s Hottest Fashion Trend
"The Chief Capri Officer search brings one of summer's top trends to life in a way that's fun, relatable, and rooted in real shopping behavior," said Stephanie Carls, Retail Insights Expert at RetailMeNot.
Read original sourceZiff Davis: Frequently Asked Questions
What is Ziff Davis?
Ziff Davis is a public digital media and internet company that owns a portfolio of publishing, commerce, marketing and subscription brands across technology, shopping, health, gaming and related verticals.
Who uses Ziff Davis?
Its platforms are used by consumers seeking content, deals and subscriptions, and by advertisers, retailers and B2B technology marketers buying media, leads, intent data and performance marketing services.
How does Ziff Davis make money?
It generates revenue from digital advertising, affiliate commerce commissions, lead generation, managed marketing services and recurring subscriptions across its portfolio companies.
Company Facts
- Founded
- 1927
- Headquarters
- United States
- Core Segment
- Publisher & Media Owner
- Company Size
- 1,001–5,000
- Official Link
- ziffdavis.com