VI

Videobot

Interactive video SaaS for engagement, lead capture and conversion journeys.

Available information varies by company and source.

Profile record updated:

Company facts

Entity type
COMPANY
Company size
10–49
Market role
MarTech Vendor
Official website
videobot.com

What Videobot does

Videobot operates a software-plus-services model. It sells access to a proprietary interactive video platform that lets business customers build and deploy interactive video experiences, then layers on implementation, UX consulting, integrations and optimisation services to improve adoption and performance. The platform creates value by making video measurable, interactive and connected to the wider martech stack, helping customers drive engagement and leads from existing digital traffic.

Category differentiation

Videobot is a B2B interactive video software platform with services, not a consumer video app or a general-purpose chatbot provider. It is closer to conversion-focused martech and creative orchestration than to a video hosting site.

Strategic context

AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.

Videobot is a Finland-based B2B software company that provides an interactive video platform for brands, agencies, publishers and enterprise marketing teams. Its core product enables customers to create, deploy and measure interactive video experiences across websites and mobile applications, with features for personalisation, behaviour-triggered activation, lead capture and integrations into analytics and CRM systems. The company primarily makes money through SaaS subscriptions and supplements this with onboarding, consulting, implementation and optimisation services. Based on the supplied product information, Videobot sits between creative orchestration, customer engagement tooling and conversion-focused martech, helping customers use video as an interactive UX and demand generation channel rather than as passive media alone.

Business model & monetisation

The company uses a recurring SaaS subscription model with tiered pricing, including enterprise plans and custom-priced higher-tier packages. It also generates revenue from managed services such as onboarding, consulting, UX strategy, technical implementation and campaign optimisation. Based on the supplied product notes, there is also a smaller hybrid monetisation element tied to CPM-based advertising usage when its interactive video units are used in media placements.

Platform subscriptions
Software Subscription
Onboarding and implementation
Service Fee
Strategic consulting and optimisation
Service Fee
Advertising placement monetisation support
Percentage Take-Rate

Products & capabilities

No products with linked sources are available in this view.

Programmatic stack & registry data

Registry entries and observed technical data do not establish certification, legal compliance or actual usage.

Videobot Ltd

IAB vendor record: 1219

Cookies declared
No
Non-cookie access declared
Yes
Declared special purpose IDs
1, 2

Products & market categories

Recent recorded signals

Dates refer to the source publication. Older entries are historical context, not evidence of a new event.

No sufficiently sourced and dated signals are available for this view.

Explore company relationships

Questions about Videobot

What is Videobot?

Videobot is a B2B interactive video platform that helps companies create and deploy responsive video experiences on websites and mobile apps.

Who uses Videobot?

Its direct customers are brands, agencies, publishers and enterprise marketing teams that want stronger engagement, lead capture and measurable user journeys.

How does Videobot make money?

It primarily earns recurring SaaS subscription revenue and adds service revenue from onboarding, consulting, implementation and optimisation.

Sources & coverage

This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.

15 publicly documented primary sources and citations linked across the market graph.

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