Tomi.ai
Predictive SaaS for value-based paid media optimisation.
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Profile record updated:
Company facts
- Official name
- Tomi.ai, Inc.
- Entity type
- COMPANY
- Founded
- 2020
- Headquarters
- United States
- Company size
- 10–49
- Market role
- AdTech Vendor
- Official website
- tomi.ai
What Tomi.ai does
The company sells cloud software that ingests first-party behavioural and CRM data, applies predictive modelling, and outputs activation-ready signals for paid media and analytics systems. It creates value by helping marketers bid and target based on predicted conversion quality and lifetime value rather than only last-click or raw conversion volume. This improves budget allocation in channels such as search, social and web display while embedding the platform into customers' media and data workflows.
Category differentiation
This company is not a foundational LLM provider or a media buying agency. It is a B2B predictive marketing software vendor focused on feeding first-party predictive signals into paid advertising platforms.
Strategic context
AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.
Tomi.ai is a private US software company that provides predictive marketing SaaS for performance marketing teams. Its platform uses first-party behavioural and CRM data with machine learning to calculate purchase propensity and expected lifetime value, then exports those signals into advertising platforms such as Google and Meta to improve bidding, targeting and measurement. The product is built for e-commerce and lead generation businesses, particularly those with long sales cycles or high-value transactions. The company makes money through subscription access to its cloud platform, with value tied to improved return on ad spend and stronger LTV-to-CAC outcomes. Its direct customers are performance marketers, growth teams and digital acquisition teams that want to turn their owned customer data into actionable media signals without building the predictive layer internally.
Business model & monetisation
Tomi.ai monetises through software subscription fees for access to its predictive marketing platform. Pricing is structured around recurring SaaS access to dashboards, predictive scoring, audience generation and platform integrations, with additional commercial value derived from onboarding and implementation support. The commercial logic is performance-linked: customers pay for software that improves return on ad spend, value-based bidding and customer acquisition efficiency.
- Platform subscriptions
- Software Subscription
- Onboarding and integration support
- Service Fee
Products & capabilities
No products with linked sources are available in this view.
Products & market categories
Recent recorded signals
Dates refer to the source publication. Older entries are historical context, not evidence of a new event.
No sufficiently sourced and dated signals are available for this view.
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Questions about Tomi.ai
What is Tomi.ai?
Tomi.ai is a predictive marketing SaaS platform that uses first-party behavioural and CRM data to score visitor intent and lifetime value, then activates those signals in paid media platforms.
Who uses Tomi.ai?
It is used by performance marketers, growth teams and digital acquisition teams at e-commerce and lead generation businesses.
How does Tomi.ai make money?
It makes money through recurring software subscription fees for its cloud platform, with some additional revenue from onboarding and integration support.
Sources & coverage
This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.
14 publicly documented primary sources and citations linked across the market graph.
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