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Tec-Do

AI marketing software and overseas advertising services for brands.

Available information varies by company and source.

Profile record updated:

Company facts

Official name
TECDO TECHNOLOGY CO., LIMITED
Entity type
COMPANY
Founded
2017
Headquarters
Building 12, Phase II of Tianhe Times E-PARK, No. 265 Gaotang Road, Tianhe District, Guangzhou
Company size
1,001–5,000
Market role
AdTech Vendor
Official website
tec-do.com

What Tec-Do does

Tec-Do operates a hybrid B2B model that combines software and services. On the software side, it offers marketing automation and AI capabilities through Navos and Tec-Chi, which help customers plan, create, launch and optimise campaigns. On the services side, it executes cross-border media buying, influencer campaigns, creative production, ad account onboarding and customised overseas marketing support. This allows the company to capture both recurring software revenue and service revenue tied to campaign execution and client support.

Category differentiation

Tec-Do is not a consumer app or a standalone media owner. It is a B2B marketing technology and overseas advertising services provider combining software with execution services.

Strategic context

AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.

Tec-Do is a China-based B2B marketing technology and cross-border digital marketing services company. Its offering combines software products such as Navos, an AI-driven marketing automation platform, with managed services including overseas ad account setup, programmatic media buying, influencer marketing, creative production and broader overseas marketing support. It also develops Tec-Chi, a proprietary multimodal model used to support marketing workflows such as creative generation, content analysis and optimisation. The company makes money through a hybrid model of SaaS licensing and service-based revenue. Its customers are businesses rather than consumers, including e-commerce brands, performance marketing teams, agencies, game publishers and advertisers expanding into overseas markets. Tec-Do’s value proposition is reducing the operational friction of international advertising while improving campaign execution speed and performance across major digital media channels.

Company news briefing

Briefing updated:

Tec-Do has rebranded as an AI marketing technology company, reinforcing its strategic pivot towards performance-driven global growth solutions. The firm recently formalised a partnership with Apple Ads to enhance app globalisation capabilities, complementing its existing media collaborations. Supported by its parent company Clarivate, Tec-Do also secured a 10-billion-yuan credit facility through a strategic agreement with the Agricultural Bank of China, providing substantial financial backing for its technological and international expansion.

Business model & monetisation

The company uses a mixed monetisation approach. Navos is delivered as software, implying subscription or platform-access fees and potentially usage-linked charges tied to campaign volume or feature consumption. Managed offerings such as overseas ad placement, influencer marketing, creative asset services and ad account setup are likely charged through service fees, retainers and performance-linked fees. Because Tec-Do also runs media on behalf of clients, it may capture execution margin or platform-related rebates associated with ad spend management.

Marketing automation platform revenue
SaaS subscription and platform access fees
Managed overseas ad placement
Service fees and spend-linked management revenue
Influencer marketing services
Campaign management fees
Creative asset production services
Project fees or retainer-based services
Account setup and onboarding support
Implementation and service fees

Products & capabilities

No products with linked sources are available in this view.

Programmatic stack & registry data

Registry entries and observed technical data do not establish certification, legal compliance or actual usage.

TECDO TECHNOLOGY CO., LIMITED

IAB vendor record: 1526

Cookies declared
Yes
Non-cookie access declared
Yes
Declared purpose IDs
1, 2, 3, 4, 5, 6, 7, 8, 9, 10, 11
Declared feature IDs
1, 2, 3
Declared special purpose IDs
1, 2, 3
Declared special feature IDs
1, 2

Products & market categories

Competitors & alternatives

  • Smartly

    Cross-channel advertising software for creative, media and measurement.

  • Adsmurai

    Hybrid MarTech platform and digital marketing services company.

View all competitors

Side-by-side comparisons

Recent recorded signals

Dates refer to the source publication. Older entries are historical context, not evidence of a new event.

No sufficiently sourced and dated signals are available for this view.

Explore company relationships

Questions about Tec-Do

What is Tec-Do?

Tec-Do is a China-based B2B company that provides AI-enabled marketing software and overseas digital marketing services for advertisers and agencies.

Who uses Tec-Do?

Its users are business customers such as e-commerce brands, marketing teams, agencies, game publishers and advertisers expanding into international markets.

How does Tec-Do make money?

It makes money through a mix of software fees for marketing platforms and service revenue from media buying, influencer campaigns, creative production and ad operations support.

Sources & coverage

This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.

13 publicly documented primary sources and citations linked across the market graph.

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