Task Analytics
UX analytics SaaS for measuring customer intent and task success.
Available information varies by company and source.
Profile record updated:
Company facts
- Official name
- Task Analytics
- Entity type
- COMPANY
- Founded
- 2016
- Headquarters
- Norway
- Company size
- 10–49
- Market role
- MarTech Vendor
- Official website
- taskanalytics.com
What Task Analytics does
Task Analytics operates a B2B SaaS model built around website-integrated UX measurement software. Customers deploy the platform through script-based integration, collect on-site user intent and task-completion data, and use the resulting analytics to diagnose friction in digital journeys. The company creates value by turning first-party feedback and behavioural context into actionable UX and CX improvements. In addition to recurring software revenue, it extends account value through consulting services tied to implementation, interpretation, and optimisation.
Category differentiation
Task Analytics is a B2B UX analytics and voice-of-customer software provider, not a general-purpose web analytics suite or a task management application. It focuses on measuring visitor intent and task completion on websites through survey-led insight.
Strategic context
AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.
Task Analytics is a privately held Norwegian B2B software company that provides a SaaS platform for customer intent capture, UX analytics, and task-completion measurement on websites. Its product uses on-site survey intercepts and segmented analytics to show what users were trying to achieve, whether they succeeded, and why they failed. The platform is used to improve digital journeys, website usability, and customer experience outcomes. The company generates revenue primarily from recurring software subscriptions, typically billed monthly or annually, and supplements this with consulting services. Its direct customers are digital product teams, UX researchers, product managers, customer experience teams, marketers, and enterprise website owners that need first-party qualitative and quantitative insight into website performance. The product is positioned around GDPR-compliant data collection and a task-based measurement model rather than generic traffic analytics.
Business model & monetisation
Task Analytics monetises through recurring SaaS subscriptions with monthly or annual billing terms. It uses free-trial access as an acquisition mechanism and follows a customised commercial approach rather than public fixed pricing. The company also generates service revenue from consulting engagements related to customer insight, UX optimisation, and platform use.
- SaaS platform subscriptions
- Software Subscription
- Consulting services
- Service Fee
- Free trial conversion
Products & capabilities
No products with linked sources are available in this view.
Products & market categories
Recent recorded signals
Dates refer to the source publication. Older entries are historical context, not evidence of a new event.
No sufficiently sourced and dated signals are available for this view.
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Questions about Task Analytics
What is Task Analytics?
Task Analytics is a B2B SaaS platform that captures customer intent and measures task completion on websites to improve UX and customer experience.
Who uses Task Analytics?
Digital product teams, UX researchers, product managers, customer experience teams, marketers, and website owners use Task Analytics.
How does Task Analytics make money?
Task Analytics makes money through recurring SaaS subscriptions, typically billed monthly or annually, plus consulting services.
Sources & coverage
This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.
18 publicly documented primary sources and citations linked across the market graph.
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