SPORT1

German 'Gladiators' Debuts on Prime Video and RTL

A German adaptation of American Gladiators titled "Gladiators - Die Show der Giganten" has been produced by RTL Studios and released on Prime Video, with a four‑week exclusive streaming window before a linear broadcast on RTL beginning 4 September. The format largely follows the original 1990s show—two men and two women compete across physical challenges culminating in the Eliminator—featuring new gladiator character names and a cast unfamiliar from other TV competitions. Presenters Laura Wontorra and Jan Köppen host the show, with Frank Buschmann as commentator. The article highlights strong nostalgia and production scale but criticizes staged lines, parts of the challenger cast and an overall dated tone.

Ströer launches AI Conversational Story native ad

Ströer and its subsidiary Seeding Alliance have launched AI Conversational Story, an AI-driven native-advertising format that embeds an interactive chatbot inside native teasers and advertorials. Users can ask product- or service-specific questions in real time; chat responses are restricted to advertiser-provided or predefined content to prevent hallucinations and protect brand safety, while anonymized dialog data can be used to optimize creative, targeting and for retargeting. The format runs across Seeding Alliance’s premium publisher network of 250+ publishers, reaching 57.5 million users and including t-online, GMX, Web.de, Sport1 and regional outlets. It is bookable immediately, billed on a cost-per-view (CpV) basis (excluding ad-impression charges), and the offering covers assistant concepting, content and asset creation, technical setup, ongoing optimization, reporting and measurement. Recommended campaign duration is eight to twelve weeks.

AGF: Record Streaming Views for World Cup and Wimbledon

AGF's July Census+ streaming measurements show very high streaming audiences: ZDF's Spain–Argentina World Cup final reached 11.423 million streaming views, Wimbledon coverage on Amazon's Prime Video reached up to 3.944 million views, and Prime's film "Project Hail Mary" had 3.739 million views. Census+ reports raw "views" (minimum one second) for titles on participating platforms and excludes social networks (YouTube, Facebook, Instagram, TikTok) and linear-TV livestreams. Census+ participants include major German broadcasters and streaming services. AGF introduced Census+ to deliver faster view-based metrics compared with earlier net-reach estimates, trading depth of audience metrics for speed of reporting.