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Sorare

Fantasy sports gaming platform with licensed digital card trading.

Available information varies by company and source.

Profile record updated:

Company facts

Official name
SORARE SAS
Entity type
COMPANY
Founded
2018
Headquarters
5, avenue du Général de Gaulle, 94160 Saint-Mandé, France
Company size
50–200
Market role
B2C Consumer App / Platform
Official website
sorare.com

What Sorare does

Sorare operates a B2C digital gaming and collectibles platform. It creates value by combining licensed sports IP, fantasy competition mechanics, and a native marketplace where users can acquire and trade digital player cards. Revenue is generated both from direct sales of platform-issued assets and from transaction activity within its ecosystem, creating a blended game-plus-marketplace model.

Category differentiation

Sorare is not a general adtech, martech, or enterprise software vendor. It is a consumer fantasy sports gaming and digital collectibles platform with an integrated marketplace.

Strategic context

AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.

Sorare is a French consumer gaming platform that combines fantasy sports gameplay with officially licensed digital player cards and an integrated marketplace. Users collect, buy, sell, and use digital cards tied to football, basketball, and baseball, with fantasy contest outcomes based on real-world player performance. Its products are aimed primarily at sports fans, fantasy players, collectors, and traders rather than enterprise buyers. The company makes money chiefly from primary sales of newly issued digital cards, supplemented by fees on secondary marketplace transactions, pack sales, and other in-app purchases. Its value proposition depends on licensed sports partnerships, a persistent trading economy, and recurring gameplay loops that keep cards useful after purchase.

Company news briefing

Briefing updated:

Sorare has unveiled "Sorare 27" gameplay updates, introducing new mechanics such as Hot Streaks and podiums to its digital football ecosystem. The company is further capitalising on the North American market through the release of MLS Special Edition cards, coinciding with major regional sporting events. These initiatives reinforce Sorare’s growth strategy, which has seen the platform scale to over three million users and partner with more than 300 sporting organisations globally.

Business model & monetisation

Sorare monetises primarily through primary-market sales of newly issued digital player cards. Secondary monetisation comes from transaction fees on marketplace trades, pack sales, and in-app purchases, with free-to-play access used as an acquisition funnel to convert engaged users into paying collectors and competitors.

Primary sales of newly issued digital player cards
In-app purchases and direct digital asset sales
Secondary marketplace transaction fees
Percentage take-rate on peer-to-peer trades
Card pack sales
One-time digital purchases
Other in-app purchases
Consumer microtransactions

Products & capabilities

No products with linked sources are available in this view.

Products & market categories

Recent recorded signals

Dates refer to the source publication. Older entries are historical context, not evidence of a new event.

No sufficiently sourced and dated signals are available for this view.

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Questions about Sorare

What is Sorare?

Sorare is a fantasy sports and digital collectibles platform where users collect licensed player cards, build line-ups, and compete based on real-world performance.

Who uses Sorare?

It is used by sports fans, fantasy sports players, collectors, and traders across football, basketball, and baseball.

How does Sorare make money?

Sorare makes money mainly from selling newly issued digital player cards, plus fees on secondary marketplace trades and other in-app purchases.

Sources & coverage

This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.

15 publicly documented primary sources and citations linked across the market graph.

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